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Essays 1531 - 1560

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Strategic Leadership and Corporate Governance

In five pages the 1998 changes to AT&T in terms of corporate governance and strategic leadership are examined along with the i...

United Kingdom and Human Resource Strategic Uses

time to develop programs and implement them. One method of determining what strategic planning is, is to delineate what it ...

United States Macroeconomic Forecasts

Now is the time for companies to develop strategic plans that include expansion of facilities, if appropriate, and updating equipm...

The Evolution of Alaska the Territory into the State of Alaska

of Secretary of State William H. Seward (Cohen, 1996). Initially, however, Seward would be ridiculed for the purchase of Alaska. ...

Corrections and Strategic Planning

In ten pages this paper discusses the importance of strategic planning in the prison system with criminology theories also examine...

Widget Box Product Marketing of Widget International

important for Widget International to get to these other countries first. According to Ivan P. Fellegi, Ontario is the larg...

Coke's Brazilian Market and Planning Strategies

Coca Cola's strategic planning and now it is led to its Brazilian market domination are the focus of this report consisting of fiv...

PepsiCo and IT

In fifteen pages this report examines the information technology of PepsiCo in a consideration of policy, strategic, and objective...

Multinational Marketing and Cost Effectiveness

Tremendous success here does not necessarily equate any measure of success abroad, as Disney learned while it took the French site...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

Competitive Marketing Strategies for United, American, and Delta Airlines

In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...

Air Freight Business Plan for Strategic Marketing

In eleven pages this report discusses an airfreight business in a consideration of how a plan for strategic marketing can be devel...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Case Study on Nike

running shoes. When running became popular in the 1970s, Nike improved its line of running shoes to appeal to the new market. When...

Strategic Commitment and Corporate Competitive Advantage

the primary reason the company exists, strategy details its commercial rationale, values explain moral principles, while behavior ...

Program Safety Incentives

In twenty pages this research paper discusses how workplace strategic planning must be in place for safety incentive programs to s...

Russell Corporation's Information Management

In eight pages the Russell sportswear corporation is examined in a consideration of how it manages its systems of information tech...

The Concepts and Benefits of the Balanced Scorecard

an ability to adapt and change both the processes and general business practices in order to adapt to a changing environment. Th...

Fiberglass Industry Competition

In six pages this paper discusses the fiberglass industry's competition and evaluates risks and strategic approaches with future i...

HR Strategy for Interclean

the management. When management overhears these concerns there is an entrenchment of the separation between management and employe...

Exploring Franchising at Starbucks

global coffee market continues to expand. Though Starbucks sector of the US market (i.e., the specialty sector) accounts for only...

Decision Making at Disney

creation of a Disney theme park in Europe and the acquisition of Capital Cities/ABC. Thee were very different decision and can be ...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

Strategic Hotels and Resorts

when it is considered that there is only an average 5.5 percent increase in room rates in the North America market and 17.4 percen...

STRATEGIC ISSUES WITH STARBUCKS, SOUTHWEST AIRLINES AND TOYOTA

paper, well attempt to answer these questions by focusing on other companies. The two weve selected are Southwest Airlines and Toy...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

UK Ice Cream Market Case Study

this time Unilever and Birds Eye Walls had effectively created almost monopoly condition in the CTN market (Brennan et al, 2003). ...

Barriers to Strategic Thinking

the inputs. In most decision making models there is the acceptance that for any scenarios it is unlikely that all of the relevant ...