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Essays 2161 - 2190

Florida Atlantic University's College of Business and Strategic Auditing

linked to the national economy as enrollment increases during times of economic recession and tends to decline when the economy is...

Strategic Performance Measurement for Purchasing and Supply

chose a diverse range of companies that could be used as sources data, the choice was of fifteen companies all that were in the fo...

Strategic Communications at Starbucks

Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...

Week 2 Discussion Questions

organizations environment was dynamic versus stable? The strategy of Guttman and Hawkes (2004) appears to be sound. It req...

Week 3 Discussion Questions

government never would have made such a demand of a small multinational because a small company would not have the necessary resou...

Strategic Alliances; The Case of the ‘White Sands’ Joint Venture

use of those resources. The competences were complimentary. 2. Background Dow Chemicals is a US based company and Petroche...

Mergers; Texaco and Chevron

that competitive advantage to the newly formed merger or parent company. It is true that in the competitive market the newer compa...

Starbucks at 11,000 and Counting

to the organization. These principles address positive work environment; diversity; excellence; satisfied customers; social respo...

Application of Planning Elements

This report is applying certain parts of an article to a small company of 200 people. The topic is strategic planning. The article...

Case Study Colleges Cut Budgets

This essay focuses on a case study entitled, "The new normal: Senior student affairs officers speak out about budget cutting." The...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Tax Rates and Investment Assessments

Business should consider a number of factors before making strategic and investment decisions. The first part of the paper consid...

The Evolution of Andrews Ideas on Strategy

Strategic thinking changes and evolves as time passes. This paper examines the ideas of Kenneth T Andrews, looking at the way man...

The Application of Roy's Model to RLJs

In a paper of three pages, the author maintains that Callista Roy's Adaptation Model can be used as a foundational theory for the ...

Coca Cola's Marketing Audit

of 2005 (US: Coke lowers earnings and sales expectations, 2004). All of Coca-Colas "numbers" - current ratio, earnings per share,...

Wal Mart Strategic Analysis

Mission. Wal-Mart Stores, Inc., based in Bentonville, owned and operated "mass merchandising retail stores under a variety of name...

5 Business Dilemmas

retain quality and control, they may be encouraged by the fact it was a lack of control that was ultimately responsible for the fa...

Enemy Evaluation and Military Strategy

that in-depth understanding we were able to access strengths and weaknesses to a degree that we have never been able to accomplish...

Analysis of Delta Airlines

decreasing, with only US$ 790.0 million in losses in 2003 compared to US$ 1,272.0 losses in 2002. However, this must be outing a s...

British Airways and the Airline Industry Extended Paper

resulted from this pressure. It is in the budget, no frills section , that the most growth is projected. Companies such as Briti...

Wal-Mart's E-Commerce Operations

the company; Sam Walton and also the companies own statements. Sam Walton said of this strategy that "The secret of successful ret...

Strategic Direction Case

This paper presents a case study about how the owner of a small store planned to make changes and how the changes linked to the vi...

Strategy at BMW

such had more benefit of economies of scope and scale. For example, the merger between Daimler and Chrysler in 1998 had been diffi...

UK's Small and Medium Hospitality Business Strategies

compete. Basic strategy theory indicates there are two major ways of competing. Michael Porter has considered the way in ...

Lazard and the Investment Banking Industry

several management models to look at the industry. Following this an investment bank can be used as a caser study agisnt this envi...

Ivo Daalder and Michael O'Hanlon's Winning Ugly NATO's War to Save Kosovo Reviewed

allegation is NATO, which has been plagued with a variety of formulaic problems. NATO has undergone many significant changes with...

A King David Hotel Marketing Analysis

to ensure a uniformly high level of service and top quality personnel and management" (2003). This standard is achieved via profes...

Guess? Inc. New Marketing Strategy Development

The appeal may have many followers in categories C1 as well as more affluent classes of B and A, as younger individuals may be in ...

Nursing Leadership and Hospital Strategic Planning

This research paper presents a discussion of the nursing leadership role in regards to hospital strategic process planning. Five p...

Strategic Planning to Evaluation

This essay follows up on a strategic plan for a medical university. This essay discusses what an external environmental scan is, s...