YOU WERE LOOKING FOR :Strategic Marketing at Local and International Levels
Essays 421 - 450
In five pages this paper examines international marketing and planning within the context of Connolly's book. There are no other ...
In seven pages industry leader Boeing and the major gains Airbus has made in the international market are discussed in terms of re...
In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...
In five pages Benetton's international marketing and its reasons for the company's continuing success are discussed along with an ...
In thirty seven pages this research paper examines hospital strategic planning in a literature review that could apply to a small ...
The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...
are changing as well. As a prime example of this, one may look at US franchisers and how well they are doing in Mexico. Fifteen ...
to the terms of GATT as full contracting parties, and another twenty-two countries had agreed to various aspects of the treaty (Hi...
In nine pages this paper discusses the Cambodian business climate and economy and what it would take to enter the international bu...
In fifteen pages this paper examines global marketing in a consideration of how the international airline industry identifies and ...
In twenty five pages this paper examines various worldwide pricing strategies including such topics as the international marketpla...
result in costly withdrawals, as when Caterpillar Inc. recently was forced to close a factory in Scotland. Careful study of foreig...
outlets. If the economic conditions of the nation under assessment are deemed to be conducive to success, then further inve...
In ten pages the international market is examined in a consideration of mutual funds. Fifteen sources are cited in the bibliograp...
This paper of ten pages includes Henry Mintzberg's article The Fall and Rise of Strategic planning in its strategic planning propo...
In five pages this paper examines the European BSE beef crisis from an international marketing perspective. Five sources are list...
In five pages GDS is examined in terms of Internet distribution and international instruments of sales and marketing in a consider...
combines elements from a neo-marxist perspective with Keynes economic theory" (Reyes 2001). Common in countries of South America ...
the port of the buyers over the company. This may include tools such as free upgrades and additional services where there are new ...
as the value that a company can gain from customers over time. The organization does and should seek to gain repeat sales from cu...
begin deregulation of the telecommunications market. At the same time, the United States and Japan have negotiated an agreement k...
This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...
themselves to the creation of a competitive advantage. To develop a strategy for the future the current weaknesses need to be re...
results and it can also be costly. Once goods are produced they need to be exported to the country concerned. This may...
Nike long has been viewed as an "anti-establishment" brand (Holmes and Bernstein, 2004), but with fully 34 percent of Europes foot...
over as Chairman of the Board and CEO (Albertsons, History, 2005). McCain expanded Albertsons even more (Albertsons, History, 2005...
France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...
by selecting favoured shares. This is a theory that was developed for the most part at the University of Chicago, the theory is bo...
important to realise that price can be very distorted in the eyes of the consumer, with price perceived by reference to other comp...
is the globalising of internal strategies, with the strategy being integrated across the different countries (Yip, 1989). Looking ...