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Essays 31 - 60

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Assessing Nintendo - A Case Study

This strategic management paper uses a case study supplied by the student. Nintendo, in 2009, faced challenges as the growth crea...

Merging Strategy with the Entrepreneurial Mindset

This paper discusses what entrepreneurial thinking and strategic planning are. Are these two approaches to far apart to work toget...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

1990s' Intel Strategy

against foreign competitors. Though Intels position in the EPROM market appeared to be strong, the market was being artificially ...

A Handspring Strategy

Pocket PC Phone could be seen as a threat, not only due to the name and the association with the Microsoft operating systems, but ...

Wal Mart Strategic Analysis

Mission. Wal-Mart Stores, Inc., based in Bentonville, owned and operated "mass merchandising retail stores under a variety of name...

Marketing Mix and Marriott International

UK/Europe, 2004), this is also supported with changes such as the introduction of new bedding that aims to create a new differenti...

United States Macroeconomic Forecasts

Now is the time for companies to develop strategic plans that include expansion of facilities, if appropriate, and updating equipm...

Health Care Policies, the Elderly, and Political Action Committees

In six pages this paper examines how PACs attempt to influence elderly health care policies with strategic recommendations offered...

NEA and Strategic Planning

In twelve pages this paper refers to John M. Bryson's Strategic Planning for Public and Non-Profit Organizations and Sharon M. Ost...

History of Purolator Courier Ltd.

In fifteen pages Purolator Courier is examined in an overview of market share, strategic alliances, and improvements with company ...

Volkswagen Marketing Audit

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

L'Oreal Netherlands and Strategic Marketing Considerations

by Proctor and Gamble, Plenitude by LOreal, Rocher and Dr. vd hoog among others. Ponds, a low-end product, also held a percentage ...

International Strategy of United Parcel Service

company has been pursued ever since, this has included the granting of licences to operate their own aircraft, which was first gra...

Strategies for Diversity Management

and socioeconomic circles. How to manage these factors has become a topic of management courses, seminars and perhaps thousands of...

Small Domestic Airline Strategic Capability Development

and measurable results" (EHCS, 2002). Defining this further, there are three major phases when it comes to strategic management: d...

Analyzing ImClone Systems

The drug that ImClone hopes to hang its hat on is Erbitux, which was developed to target and block Epidermal Growth Factor Recepto...

Business Strategies

their importance to the success of a business. Also under discussion will be the concept of business models, their use in busines...

Analysis and Recommendations for Bundy Asia Pacific

transferring technology from other parts the company, change the way in which management is taking place in order to embrace long-...

Competitive Analysis of Marks and Spencer

vision statement "To be the standard against which all others are measured" (Marks and Spencer, 2010). The position ion terms of ...

Analysis of Toyota in China

Chinese government is very involved in businesses in the country. There are numerous laws and regulations for any industry. The le...

Case Study of THL in 2004

economy (Akoorie and Scott-Kennel, 2005). Industry has this level of interest is likely to receive a degree of political support. ...

PANERA BREAD - CASE STUDY

$511 billion, accounting for about 47.5% of consumers food dollar expenditures. It was predicated that, on a typical day, about 13...

The Strategic Value of HRM

management was one of a buffer between management and employees, hardly a generally perceived influence and cause to the firms str...

Analysis and Strategy Recommendation for the American Red Cross

both small and large disasters. The organization has 35,000 employees and half a million volunteers organized throughout 700 chapt...

Assessment and Recommendation for TDG Ltd

assess the way it should continue to compete in the future. 2. Internal Analysis In order to assess the company and determine t...

L'Oreal in China

the differences that exist between the input and the output markets across the different countries where there are operations, the...

Marks and Spencer Case Study

and skills into a previously former internally focused company. Vandevelde had been the CEO of Promodes, a French food retailer th...

Strategic Partnerships

dangers, such as the loss of competitive advantage though the transfer of knowledge or costs that can increase beyond the benefits...