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Marketing Principles

be approached in new ways, but more importantly, with a profile, a target market can be created. For example, if one runs a toy st...

Exxon Strategic Analysis

In this report of nine pages Exxon Oil's engineering and research strategies are discussed and includes discussion of scientific t...

Microsoft and Bill Gates

company that produced the "worlds first minicomputer kit to rival commercial models...Altair 8800" (Hoyle, 1997, p. Lecture/). Th...

Scottish Foam Limited Case Study

Nicol was astute enough with regard to comprehending industry needs that he was able to address the potential alternatives. Would...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Shona Brown and Kathleen Eisenhardt's Competing on the Edge Analyzed

In this paper consisting of 10 pages this text is analyzed in a discussion of the ever changing business world, various strategies...

European Consumers' Marketing

In thirteen pages this paper considers various types of generations X and Y consumer marketing strategies as they pertain to Europ...

Ecommerce and Mail Order in the Future

In fourteen pages the evolution of electronic commerce and mail order in an increasingly technological dependent society are exami...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

BMW's X5 SUV Marketing

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

Humor and Television Commercials

In six pages this paper examines how humor is used in TV commercials' advertising strategies. Four sources are cited in the bibli...

Marketing Department Channel Selection

In twelve pages this paper discusses the changes in marketing strategy in this consideration of marketing channel selection. Thir...

Pokemon Products' Marketing

In five pages this paper examines marketing strategies as they apply to Pokemon products with a definition of the 4Ps provided alo...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Teaching Dance and Strategic Success

In nine pages this paper examines dance instruction in terms of learning and motor control strategy successes. Six sources are ci...

Financial Appraisal of Glaxo Welcome

respiratory business with is playing an increasingly important role within the world wide business. Respiratory products currently...

Avon's Direction Selection

In ten pages Avon's present business situation is assessed and a future strategy is proposed that includes an image upgrade and pr...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Future Planning While Maintaining Present Business

In five pages this paper examines how to keep a necessary balance between maintaining a present business while planning future org...

Autism Treatment Approaches

Treating autism is the focus of this paper consisting of six pages and includes program studies and strategies including behaviora...

Autistic Children and Cognitive Abilities

Autistic children are examined in a paper consisting of seven pages with the emphasis being their language skills and cognitive ca...

A Fashion Paper

program needs to be matched with the commercial campaign. In other words, the fashion commercial needs to get to its targeted aud...

Kentucky Fried Chicken Marketing Changes

the company to fried chicken ("No shame," 2005). The authors asks: " If KFC didnt have the pluck to stand up for fried chicken, wh...

Dell Computers 2003 A SWOT Analysis

both computer components and actual PC computers. He did so by buying retailers surplus stocks at cost, powered them up with graph...

Late 1990s' Sony Corporation

took off, successfully beating Nintendo and Sega at their own games (Kunii and Brull, 1998). At the time, in the wake of...

MINI, BMW, and Communication

marketing and promotional strategies needed to be dealt with. The MINI was geared toward a different market than the typical "beem...

Windward Islands and Bananas

and favourable import agreements for bananas. The economy of these islands has been built on this favourable trading relationship ...

Case Study of Aer Lingus Irish Airline

operation. The result was then the perception of the company being a service provider. It is known for many goods and services it...