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Essays 1951 - 1980

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

The Positive Results of Empowering Employees

and actions to employees, authorizing them and supporting them in those tasks (Turk, 2010, p60; Menos, 2001, p153). Spitze...

Nursing Programs, Academic Success

This research paper describes the strategies and factors found in recent nursing research that are associated with achieving acad...

Proctor and Gamble in 2005

drawn to the branded toilet tissue Charmin and feed their cat or dog Iams pet food. The products may also all be bought from the s...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

Strategic Assessment of Telefonica

the desired results. Analysis of Telefonica Telefonica S.A. is a large Spanish telecommunications group. The firm was once the...

Russian Standard - Vodka and Banking

Functional brand attributes which were communicated effectively to the customers incorporated these heritage aspects along with qu...

Protecting Patient Files

any of the organizations system which are not available to the general public, which will include the patient records it should be...

Fixing the Economy in Mexico

demand. This increases unemployment and can result in a negative cycle. Increasing taxes will also deter foreign direct investment...

Resilience of Organizations

and recover from intense stress than others; for instance, some victims of childhood abuse may develop potent antisocial behaviora...

Companies Google Could Acquire

most venture capital funds are not looking for long-term investment, and usually have an exit strategy which includes selling, eit...

Largest Chip Maker in the World

in the world. Intels mission has always been to advance semiconductor chips. Their mission for this decade it to "create and expa...

A Product to Aid with the Cessation of Smoking for Greece and Namibia

looking at the distribution strategy and the financial projections. 2. Product Description The new product is a product combine...

Article Reviews on Early Childhood Education Behavior Management

each day; the teacher always needs to control themselves so as not to get drawn into a bad situation; provide numerous opportuniti...

Question and Answer Format on English Language Use

of terms are so important to effective communication. A student wanting to illustrate why common definitions of terms are so ...

Dell Computer and a Change in Culture

success include: * Effective internal communication * Efficient business processes * Employee training * Employee motivation * Pos...

Nike Strategic Analysis

In eleven pages Nike is examines in an analysis of its strategies and financial performance with IFE, EFE matrices and a SWOT anal...

Strategic Formation

as taking advantage of any positive circumstances. In understanding these external forces the business manager will be bet...

BMW International Marketing Case Study

products that also have their own brand, such as the Mini Coopers. There are many theories that emphasise different types...

Factors That Influence Strategic Implementation

that value is added to the customer and more custom gained. If a weakness is location then this may be the opportunity for change....

The Intercultural Campus, Transcending Culture and Power in American High Education by Greg Tanaka

In six pages this research paper examines multiculturalism within the context of this 2003 book by Greg Tanaka and the strategies ...

Student Supplied Case Study on PRODEM FFP Banking Services in Bolivia

in the long term, and with the development of equipment that is much lower costing than that of competitors, for example the $18,0...

Marketing and the British Police Force

office, the new Home Secretary, David Blunkett, announced that there were plans to radically reform the police service (Mawby and ...

Strategic Advertising and Branding

says that "branding and traditional advertising build brand awareness and purchase predisposition" (p.32). Donath (2001) explains ...

Differences Between Strategic Formation and Implementation

definitions it is planning that is emphasised, but the action is also mentioned, and there is not the need for a particular style ...

Brewery Group Denmark and the News Corporation Strategic Case Studies

held is one that is very viable, with the global media network with the potential of acting as a single supplier for global advert...

When Acquisitions Go Wrong - Rover and BMW

The European Union was also changing in terms of competition, with increasing levels of competition from Asian countries such as J...

UK Supermarket Morrison's and Hong Kong Expansion

The entry into Hong Kong is one that will suffer from a range of barriers, such as language and culture. For this reason the use o...