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Essays 2821 - 2850

FedEX Human Resources

In four pages this paper considers 3 strategies described by Michelle Martinez and Dave Ulrich as they apply to Federal Express' h...

Human Resources and the Ben and Jerry's Ice Cream Company

In ten pages a SWOT analysis is applied to Ben and Jerry's in terms of its current human resource strategies. Eleven sources are ...

Business Overview of Delta Airlines

In six pages a company history, innovations, achievements, and financial report of Delta Airlines are provided along with a table ...

Air Express International's Growth

Stockholder issues and the amazing growth of AEI is analyzed in this paper consisting of twenty five pages with services, market s...

Strategic Analysis of Nike

In ten pages this paper discusses how Nike develops its strategy with networking among the considerations. Seven sources are cite...

Phillip Morris Marketing Audit

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

Marketing The Chevrolet Malibu and Cavalier

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

Continuing Development of Eastman Kodak

This paper consists of seven pages and discusses Kodak's restructuring as well as its Photo CD's remarketability with an analysis ...

Success Components of Southwest Airlines

In twelve pages this case study examines the components of success employed by Southwest Airlines in a consideration of its mark...

Online Salesmanship

In ten pages this paper examines how the Internet can serve as an important sales implement in a consideration of its different ap...

Product Innovation Process

In six pages this paper examines culture, structure, and strategy as each pertains to the product innovation process. Four source...

Plan for Fictitious Product Marketing

In sixteen pages an 'all in one' fictitious product that combines toothpaste and mouthwash gel is the focus of this marketing plan...

Marketing Policies of Saturn

In fifteen pages the marketing strategies employed by Saturn are analyzed. Twelve sources are cited in the bibliography....

Case Study of R.H. Macy's

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

Marketing Case Study of Yahoo!

allowed free access to over 20 million pages of Web site information (Anonymous #2 1), while at the same time, promoting the produ...

Compaq's Marketing

In twelve pages the marketing strategy of Compaq is examined. Thirteen sources are cited in the bibliography....

1992 Presidential Campaign Marketing

In six pages this paper compares marketing strategies of 1992 presidential candidates Ross Perot, Gov. Bill Clinton of Arkansas an...

Examination of Chrysler Corporation

In twenty pages Chrysler is examined in terms of a corporate financial overview of its position prior to the Daimler Benz merger w...

Global Business Development of Honda Motor Company

In six pages this paper examines how Honda has developed in the United States in a consideration of its marketing strategies. Fiv...

Becoming a Fortunate 500 Organization by Kenneth Blanchard and Michael O'Connor

authors pursue an outlining of the overall problem in business management as well as the possible systems implemented for change a...

An Overview of the American Express Company

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

PepsiCo Human Resources

In fifteen pages this paper examines the HR policies and practices of PepsiCo in an overview of strategies and goals. Thirteen so...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Diamond Monopoly of De Beers Consolidated Mines Limited

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

Overview of Frito Lay

In eight pages Frito Lay's overview from its beginnings, 1965 Pepsi merger, and today's corporate restructuring are examined with ...

The Takeover Battle Between RBS and Barclays to Acquire ABN Amro

and mergers in the past. The offer made by Barclays was worth ?45 billion (US $91 billion) at the time (Investment Dealers Digest,...

Motivation at Starbucks

the lower order needs. Higher order needs are motivators such as the desire to belong, recognition, development and self actualiz...

Zauner Ornaments Costing Case Study

in terms of over heads that are not reflected in whatever proportional system is used. No approach will ever be 100% accur...

Reducing Gang Violence In New York City

opportunities for city residents (Soglin, 2006). This author reports that studies consistently show an inverse relationship betwee...