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Essays 901 - 930

Designing Research; Why Do Music Users Download from Illegal Sources?

is important to determines why the illegal downloads are so important and what the record companies could do to increase sales of ...

Microsoft Corporation

Paul Allen and Bill Gates attended the same high school at a time when a small computer was a box sporting lights on the front and...

Sylvan Learning Systems

also offered a guarantee - if students did not gain at least one grade level following the typical 36-hours of instruction, the co...

BCG Matrix and AXA

profitable category. Low market share and a high growth rate is an unknown quantity, the final result is not known and as such thi...

A Strategic Case Study of Acorn Computers

In ten pages this paper considers a student supplied case study that applied short term rather than long term corporate strategies...

Management Strategies of Upjohn and Pharmacia

In ten pages this paper discusses the management strategies and company restructuring following the merger of Upjohn and Pharmacia...

UK Marketing Campaigns Reflect Values and Attitudes

In nine pages this paper discusses marketing strategies and how attitudes and values can be reflected in the campaigns of UK compa...

Analysis of Diesel Clothing Company

unusual to find something listed in more than one column. Strengths: The company was named as the coolest clothing brand on the p...

HRM Startup Strategy Development

practical skills these may also include personality traits. The use of competency models can be used at several stages of the empl...

Boeing

accounts are prepared for and are determined as the principle stakeholder. The stockholders are the owners of the company and the ...

eBay; Business and Strategy

for ways of attracting and keeping customers as more companies are setting up competing sites, for example Amazon marketplace has ...

BCG; AXA

the above matrix it is possible to see how a product can be categorised by the way it is behave in terms of growth and market shar...

HRM and Its' Role in the Customer Triangle of Company, Employee and External Customer

or services that are provided and the processes will also be the result of the internal factors. The satisfaction of these diffe...

Morrison’s Acquisition of Safeway

the acquisition was thought to bring value and that in hindsight the problems that were seen were only those which should have bee...

Waste Industries USA - Strategy

company millions of dollars because they do not have to pay another landfill owner to dump their own waste. Another strategy that...

Marvel Case Study

of newsagent, but this is too unrelated and is unlikely to add vlaue. As such we need to look for related acquisition that will ad...

Abercrombie & Fitch - An Analysis

store, Abercrombie Co. in Manhattan in 1892 (Abercrombie & Fitch, 2006). Abercrombie was an avid outdoorsman, which was his inspir...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

First Choice Holidays; IT Strategy and SWOT Analysis

worldwide sailing and eclipse.com, the direct sales only website with similar offerings to Firstchoice.co.uk. By 2002 60% of holid...

Marketing a Wireless Router

1. Advertising 2. Sales promotions and incentives 3. Public relations and publicity strategies...

A Case Study of Carnival Cruise Lines

The writer discusses the marketing strategies and other techniques used by Carnival Cruise Lines to become the most popular cruise...

Strategic Marketing and European Telecom

In seventy two pages a fictitious European telephone communications company is discussed in a financial examination that includes ...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Wal-Mart and Kmart, Marketing Strategies

This paper addresses the current marketing strategies utilized by these two companies as well as their current marketing focus. T...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Brackett Sheet Metal and Long Range Strategy

attracting new entrants. The resulting concentration of software and computer companies further has made the area even more attra...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Strategies of Global Branding

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...

Organizational Change Strategy

In this paper consisting of fourteen pages a management strategy change is created to assist companies to evolve into a learning o...

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...