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Essays 541 - 570

Coca Cola Classic's Marketing

In twenty pages this paper discusses the marketing strategy behind the 1985 decision by Coca Cola to replace its century old secre...

Japan and Kentucky Fried Chicken

In a ten page paper considering international business the successes and problems of the KFC franchise in Japan are examined in te...

Moving from Quality to Fashionable Products: Canadian Goose

This 3 page paper gives an overview of the company Canadian Goose. This paper includes a discussion of how the company has changed...

National Security in a Time of Change

more area than it already occupied. The result was a greater and greater polarization between Russia and the US. By the time Ken...

Proposed Future Strategies for Starbucks

economic influences impact on the business the firm is set by looking at the historical performance of a company during times of e...

Student Case Study on Viking Sewing Machines

some common goals. In being a new leader this had advantages. Lewin observed occurring in three stages where it is successful, the...

Model Paper on Group Development

49% of Any Countys cumulative AIDS cases, although they comprise about 21% of the countys population. Most of these people are Afr...

Taking Warfare to Soaring Heights By Air

and became a battle of technology. Airplanes offered long range opportunities never before imagined. Garden (2003) comments that ...

Contemporary Warfare and Changes in Ideology

The development in terms of warfare has changed the nature of warfare since World War II. One can see this in the types of wars th...

GEC Marconi's Rise and Eventual Fall

Marconi was taken over in 1946 by English Electric who in turn merged with General Electric. Reflecting the changes the company de...

Analysis of Aetna Inc.

emphasizing information and services that will lead to a more positive experience for customers (Aetna, Overview, 2003). The comp...

Two Part Examination of British Airways

journeys as well as the requirement for an increase in the supply to the airline carriers by way of additional aircraft themselve...

The Hewlett-Packard Acquisition of Compaq

put together provide a full range of consulting and product support, including the commercial server market. In addition to this t...

Presentation for Customer Service Improvements

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

Change and an Industrial Products Company's Chief Executive Officer

In five pages this report discusses the fictitious MetCon metal container manufacture in a consideration of the CEO's role in stra...

Construction Industry Case Study of Wimpey Homes

Wimpey Homes is the focus of this construction industry case study consisting of sixteen pages that considers the company's enviro...

Current Strategy of Nike

In eight pages Nike's recent industry changes are examines in a consideration of its present strategy with a SWOT analysis include...

Case Study of UK Retailer Marks and Spencer

In five pages this paper examines the short term results of recent changes Marks and Spencer have undergone to solve recent proble...

Patricate of Venice from 1300 to 1600 and the Impact of Economic Conditions

In twenty pages this three century period in Venice is examined in terms of the constantly changing economy and how this affected ...

Montgomery County, Maryland's InterCounty Connector

In twelve pages this paper discusses the InterCounty Connector roadway project in Maryland's Montgomery County in a consideration ...

Families and the Impact of Bipolar Disorder

consider that no one is immune from bipolar disorder. It can affect men, women and children at any stage of their lives. In a ch...

Hotel Marketing and Directional Changes

In six pages this student submitted case study considers a hotel purchase by an experienced couple who are pursuing market strateg...

European Consumers' Marketing

In thirteen pages this paper considers various types of generations X and Y consumer marketing strategies as they pertain to Europ...

Shona Brown and Kathleen Eisenhardt's Competing on the Edge Analyzed

In this paper consisting of 10 pages this text is analyzed in a discussion of the ever changing business world, various strategies...

Marketing Department Channel Selection

In twelve pages this paper discusses the changes in marketing strategy in this consideration of marketing channel selection. Thir...

A Research Proposal to Determine How Employers May Decrease Employee Absences

that employees may take time off of work for a number of reasons, some of which may be valid, such as illness and family emergency...

Dietary Changes

period of the program, I began to implement changes in my diet in stages, first by introducing portion control and later by introd...

Environmental Influences on McDonald's

prevent a Canadian Coffey firm using the term McBeans, and a coffee shop in Seattle called McCoffee and in 2009 it lost an eight-y...

Starbucks in 2011

2012). By the second quarter of 2010 the profits had increased eightfold (Motavalli, 2012). Continued recovery has been aided by t...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...