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Essays 2611 - 2640

Planning to Market Jumpers for Men

able to produce goods at a much lower cost than the competitors, which does not mean they have a lower price, but have a higher pr...

UK Ice Cream Market Analysis

likely to make impulse purchases than they are to plan to buy premium ice cream to take home. The company provides logo-laden, fr...

Children and Obesity

above the ideal standards based on the National Center for Health Statistics growth charts (Jerum and Melnyk, 2001). While weight ...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Case Study on Global Marketing

weaknesses of Reebok International are diverse and interesting This American based firm sells anything sports related from ...

Analyzing Verizon Wireless

cost there (2003). In fact, most of Verizons plans boast free unlimited calling on weekends and after 9 p.m. Other carriers offer ...

Microbrewery Marketing

for this particular company would likely be older college students (who can drink), single adults who have just graduated from col...

United Kingdom Marketing of IKEA

had entered was one very different form the home markets and in years before the brand had become known as a young brand, but did ...

Nike Global Business Case Study

anything sports related from trainers and football boots to T-shirts and sweatbands, however, only a small amount of this may be m...

Business Position of Apple Corporation

the environment. There are two main markets, the i-pods and the computers. 2. The Economy The economy is important as this w...

Cyber-Crime Prevention: The Ethical Considerations

consumers or clients, or even contractually confidential information in some cases) is compromised, then it could mean the total d...

The Problems of Tourism in Dubai

The tourism sector was developed as part of the diversification strategy in Dubai. The writer looks at how and why the plans have ...

The Economy of India - Developments between 2000 and 2011

factor conditions in the country and the way in which the country has taking an increasingly active role in global trade. To consi...

A Comparison of two New York Hospitals from a Marketing Perspective

appeal to a large market, or maybe a niche market, depending upon the way that the organization wishes to compete. It will also re...

How to Improve IT Utilization

and decisions made without all the available or accurate data. Where improvement is needed in technology management the approac...

Competing in the West

companies. The Chinese environment is one where patent and intellectual protection law is weakly enforced; there are a large amoun...

The Competitive Position of Banyan Tree Hotels and Resorts

operations. The company started out as an operator of high end boutique hotels, resorts and spas. The hotel chain, and complimenta...

Trends and Interventions in Juvenile Justice

be minors. One aspect of being a minor is the inability to enter a legally binding contract. For many, this represents a glaring l...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Visual Prompts and Educating Autistic Students

Introduction Autism is a pervasive...

Tata’s Ability to Compete

the Indian commercial environment. Tata Motors is has been able to develop and builds vehicles for the local market, benefiting ...

Choosing a Healthcare Intervention

have a side effect. For example, if this is occurring in an area where there is fluoride being added, and the process will strip t...

Improving Accounts Receivable

empowerment of the PFS staff, giving them responsibility over specific accounts and up to date tools to allow them to track the p...

Motivating Employees - Challenges and Opportunities

obstacles so that the organization can proceed most efficiently and fluidly towards its primary goals and values. Many times, this...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

How Unilever Leveraged the Finance Department to Promote Organizational Growth

the firm with its target market (Kotler and Keller, 2008). This can be examined from the marketing perspective, but it may be argu...

Developing a Reward and Evaluation System for Timley Pte Ltd.

Timely Pte is a fictional company, which is in need of change to the reward and evaluation processes. The writer considers the way...

Enhancing Sales Force Productivity

be aware of the situation for companies as a whole. Furthermore, many large firms with different divisions may be dealing with sal...

Training and Development in the Commercial Environment

the years, to return to a high reliance model would be difficult and would undermine motivation as adults would feel they were bei...