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Essays 361 - 390

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Negotiation Strrategies for Conflict

This essay discusses four issues related to organizational behavior: using negotiation strategies for conflict management, evidenc...

Strategies of Rhetoric

In a paper of three pages, the writer looks at rhetorical strategies. Effective strategies are highlighted by discussion question ...

Providing Healthcare in an Effective Manner- What Can be Learned from HIV Strategies

To deal with the HIV crisis many lesser and middle income countries had to develop innovative and cost effective strategies to de...

Second Largest Discount Retailer

The second largest discount retail company is Target. This essay provides a competitive analysis of Target Corporation. Included a...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Uniform and Adaptive Strategies in International Business; Which is Best?

a company has made the decision to globalise there are many consideration, the decisions not enough. George S Yip outlines a pract...

Generic Strategy of Southwest and its Fit with SWOT Factors

strategic choices and how it is aligned with the vision and mission statements. 2. The Strategy of Southwest Airlines Michael P...

Explaining Economic Growth In China

Following ascension to the World Trade organization China has displayed impressive economic growth. The writer looks at the strat...

Can Multi-National Enterprises Build Sustained Competitive Advantages On The Basis Of Co-Operative Structures And Strategies?

to that which has the smallest absolute disadvantage. They should also import commodities where the absolute disadvantage is the g...

Harrison-Keyes E-books Case Study

very successful. A similar opportunity now exists for the publishing industry. There is a great future potential, in the Memo fr...

Coors Brewery Case Study

substitute products (or services), and the power of purchasers and suppliers. Porter does not see these external factors as workin...

Food Lion LLC - Marketing Analysis

assortment of products at such low prices because it takes advantage of technological advances (Food Lion, Company, 2007). It also...

Singapore Tourism

theme zones combine historical landscapes, representing the Asia of the past, with commercial innovations that represent the Asia ...

Developing a Marketing a Plan for a Fruit Juice Bar

growth, marketing is the key to business development. For small businesses1 the challenge may be greater due to limited resources ...

Teaching Math - Effective Strategies

The student population was diverse in all respects. The researcher found that students in the "technology-enriched classrooms . . ...

Future Health Care Management Strategy

care organizations. They are: * Focusing on improving internal capabilities and performance; * Expanding market share through mer...

Brand Strategies; Promoting Reebok in the International Market

the theory to Reebok. When a company has an international brand the choice of the way the promotions are managed will star...

Pricing Strategy for Alma Products Inc.

higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...

Negotiating a Downsizing Settlement at Gamma

pay for the further redundancies the facilities may be sold of as development of commercial property. This would lead to the redun...

Wal-Mart Banking in Mexico

The Finance Ministry in Mexico have formally approved Wal-Mart and issues a licence for Walmex (Wal-Mart de Mexico) (Adler, 2006)....

Essential Strategies

and defined two types of competitive advantage. These are cost advantage and differentiation. These are two different ways a compe...

Human Resource Strategy for Quality Service: The Hilton Group PLC

for tangible and intangible aspects of the service. Staff were encouraged to be innovative, however there was also a level of dece...

Business Success; What Is Needed?

adapt and change as well as set goals. There are two main approaches to strategy; the prescriptive formal planning and emergent st...

Strategy for a Dry Port in Pakistan

it will serve. Located near industrial cities in the centre if Pakistan with good road and rail links that are essential for a dry...

Assessing the Distribution Aspect of the Marketing Strategy

numbers of the product, otherwise there is a risk of product shortages, and an unsatisfied demand created by marketing benefiting ...

How to Market a New Wireless Payment Service to Small Businesses

as a value proposition. The goals include the gaining of 10,000 service contracts by the end of the first year and revenues of $2 ...

Lay Off Strategy

takes to improve the competitiveness, the efficiency, and the productivity of their company by reducing the number of employees wh...

The iPod - The Price and Distribution Stratagem of Apple

other strategies, such as packaging. The firm supplies the price with the use of a recommended retail price. Many of the iPods...