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Essays 301 - 330

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Article Critique/ADHD Study, An Intervention

hypothesized that "Shawns off-task behavior served a dual function," that involved both positive and negative reinforcement mechan...

Lawrence Sports Inc.; Executive Summary

more liquidity within the company. A range of potential reactions have been considered; * To do nothing. The company can carry on ...

Tambrands; Marketing Case Study

and it may be argued that Procter & Gamble did not understand their market and the way make be developed in the same way. Prior to...

Corporate Transparency - McBride Financial

and Weisbach (2007) commented that most of the reforms in corporate governance over the last several years have been directed at i...

Riordan Manufacturing Case - A Plan for Compliance

The writer presents a suggested compliance plan for a case study provided by the student, presenting the different sections that a...

The Case of 'On the Go'; HRM in a Fast Food Restaurant

had been in the family for many years. There was a very stable culture where the majority of the staff were long term employees an...

Business in a Niche Market - The Competitive Advantages

loyalty in consumers. Therefore, finding a niche to fill is a great way for a business to not just survive, but to thrive....

Unmarried Couple, Shared Home, Equity and Trusts

but also any letters of intent may be used to help the case. There are three ways in which this can be considered, the first of ...

Rock Of Ages Value Chain = Case Study

Special Projects: This is highly specialized requiring significant skill and capacity in all areas. The company on the bid for bui...

Teaching English to ESL Students/Research Proposal

ESL students who possess a beginning level of language proficiency also possess the ability to handle the academic language requir...

Case Study/Death of a Client

2001). Toms condition remained so precarious that personal care for him had to be done very tentatively. For example, brushing his...

Richgro and Creation of an International Market

doors which can act as the basis of a product range which can be expanded. In this paper we will focus on only one main product, t...

Basic Software: A Case Study Analysis

Basic to be registered on the governments "official" list of pre-qualified suppliers. As noted in the case study, various approval...

Cosmetics Marketing Case Study

the United States. In Canada, most manufacturers that use fragrances and scented products belong to national associations that est...

Proposal and Literature Review on UK Marketing of Low Cost Airlines

2005). However, the concentration is high, with 81.5% of the market going to only six companies, as well as British Airways these...

Ashland Case Legal Critique

as with any event, new information would come out to render initial reports false. For example, initial reports suggested that oil...

Singapore and the Marketing of Customer Relationship Management Marketing

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Tort and Economic Loss

duty of care, and that the harm suffered or damage originating from that breach (Card and James, 1998). There is little to ...

Market Research on Frigidaire's Front Loading Washing Machines

and 54. Determinant attributes are performance and fashion 5. Upscale white-collar couples between the ages of 25 and 34 and betwe...

Harvard Business School Case Study of Heineken N.V.

occasional use rather than everyday use. This association may be seen as a strength as it is well established. However, it may als...

Assessment of Feasibility for a Project

Fees per year 36000 This gives us a total a total of Figure 3 Total Income per year for tank 1 at 2,000 m3 Rental per year 48,00...

Problems with Employees

be obeyed unquestioningly. This approach is short sighted and results in an autocratic style of management. The autocrat may be s...

A Jury Selection Experiment and Prejudice

A paper that contains eight pages considers a student submitted case study in which a white man is found not guilty and an Hispani...

Prejudice and a Jury Experiment

the control and experimental groups and what exactly was accomplished. A student will want to point out that an attempt to explain...

Union Carbide of India Ltd

by the government for UCIL where 50.9% of the remained in the ownership of Union Carbide Corporation (USA). This indicated the lev...

Dakota National Air Case Study Analysis

a network security services company, these unwelcome security breaches have been a regular occurrence within industry and governme...

American Male Adults and Consumer Behavior

are cases in which a point mass summary might not be appropriate. For this reason this example essay paper takes a look at how a ...

An Evaluation of a Business

In a paper consisting of 10 pages an evaluation of a business prior to purchase is examined by using an instructional case study t...