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Essays 541 - 570

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

3 Interrelated Articles on Business Integrated

In five pages this paper shows how a common thesis can successfully integrate three similar business articles on total quality man...

Conflict Oriented or Integrated Law Concept

In eight pages this paper examines law within the theoretical contexts of conflict oriented and integrated approaches. Ten source...

United Kingdom's Grampian Country Food Group and Integrated Planning

In seven pages this paper examines integrated and strategic planning as it relates to this UK producer of poultry. Four sources a...

Global Communication's Developmental History

: How Industry Manipulates Science and Gambles With Your Future by Sheldon Rampton, John Stauber. 12/22/2000. The authors, of thi...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Coke and Pepsi

In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...

Issues Associated with Sports Marketing

necessarily participate at all but will buy merchandise which is connected with the sport....

Nursing and Integrated Clinical Pathways

that they need to have explained by their physician or nurse. Typically, the last page of the form contains discharge instructions...

Communication's Importance

survival. When a Neanderthal youth threw a rock at his buddys head and then stomped up and down while screaming like a banshee, t...

Integrated Services Digital Network

In eight pages an overview of ISDN is presented in terms of what it is, its functions, costs, suppliers, equipment that is require...

Healthcare Integrated Systems

In twelve pages this paper examines resource information management integration considerations and includes systems definitions, t...

Integrated Steel Mills and Mini Mills

is a joint venture between Americas LTV, Japans Sumitomo and British Steel has face enormous problems with its mini mill in Alabam...

Wireless Communication's History

cars. Even air conditioners come with remotes. The list is endless. It is estimated that wireless penetration now exceeds one in f...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

Organizational Communication Theory and Downward Communications

then becomes what should go into a downward communications program? The good downward communications plan, note the experts, state...

Contemporary Management and Communication's Role

global marketplace. The Importance of Good Communications It has been said that effective communications provides the foun...

Marketing Analysis of Haagen Dazs

quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...

Global Communications' Hegemony Challenged by the Internet

and television industries. Within the last five years, researchers have come to believe that the Internet is now an effective medi...