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University Marketing

In ten pages the fictitious marketing of a university is described in an overview that includes marketing models and a SWOT analys...

Frozen Meals' Marketing

In five pages this paper considers Heinz's interest in manufacturing frozen ready made meals in a discussion of target market and ...

International Marketing Case Study of FASTI Company

In eight pages the Austrian FASTI company is examined in terms of Asian market expansion problems and opportunities with two speci...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Financial Market's and the Intermediary's Role

In ten pages this paper examines the 'matchmaking' role an intermediary plays in financial markets. Seven sources are listed in t...

Possible Trends in the Future of Marketing

Through the Organization." His point was that "while fuzzy ideas are easy enough to come by, they are a tough sell elsewhere in t...

Comparing Computers by Gateway and Dell

In five pages choices for a personal home computer purchase are discussed in a comparative analysis of two major manufacturers. T...

US Stock Market Crash of 1929 and the Asian Stock Market Crash of the 1990s

In eleven pages these two financial crises are contrasted and compared and then ultimately combined into a single model that will ...

Patient Privacy Issue and HIV Testing at Home

In seven pages this paper examines the issue of patient privacy as one of the topics involved in the controversial HIV home testin...

Comparative Analysis of Home Depot and Lowe's

learn their perspectives and opinions about Lowes. After conducting 20-minute exit interviews with 8,000 customers, Lowes compile...

Kenneth Cole's Marketing

has been a central feature of the company, demonstrating the culture and values as well as increasing brand awareness and informin...

Vegetarian Dog Food and Marketing Approaches

The first target market may be the vegetarian owners, who want their pets to follow a similar diet. The dog food market is...

A Review of Olson et al's 'Organizing for Effective New Product Development: The Moderating Role of Product Innovativeness'

more innovative products and those which are more run of the mill. Olson, Walker, and Ruekert investigate forty-five prod...

China's Cosmetics Market

imported goods, where process start at 100 yuan and increase to over a thousand (TDC Trade, 2000). However, the market is still ...

Changes in a Teenager's Life Creative Tutorial

having, but rather a reason relating to the future of this young man. Leaving such a wonderful and nurturing environment was inc...

Share Prices and Book Values

patents, copyrights and human capital. The intangible assets are difficult to assess and are rarely included in any accounts, so a...

UK Management Considered in 'We Have No Time For Marketing Research!'

seen as both time consuming and taking up valuable resources that could be used for the charitable cause. Therefore, market resear...

Richgro and Creation of an International Market

doors which can act as the basis of a product range which can be expanded. In this paper we will focus on only one main product, t...

Commercial Market for MP3 Players

Digital Audio Broadcasting (DAB) (MP3-Mac, 2004). MPEG being short for Moving Picture Experts Group (MP3-Mac, 2004). In 1989 Frau...

Levi's Marketing

there will be a disproportionate drop in demand for the goods. The issue is then one of consideration, as to reach both the premiu...

Temperature and Viscosity

the same volume of fluid for each liquid. Use a stopwatch to determine the amount of time it takes each of these fluids to move t...

Home Architecture of the Early South

a storehouse (Lane 9). In contrast to the shrinking forest of Europe where timber was already scarce, North America abounded wit...

Role of Women During the Civil War

of unpleasant confrontations" (Clinton et al 140). For some of the Confederate women, war was distant, but for others, it ...

Local Markets' and International Brand Value Creation

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

Boeing's 7E7 Marketing Audit

Boeing needs to capitalize on its first-mover advantage, gaining commitments - and deposits - on as many 7E7s as possible before t...

Adult Children Who Leave Home

home if they come from a close family? Literature Review David Anderegg, professional of psychology at Bennington College in Ve...

New Product Market Analysis

?255 in 2001, this was also a slight increase on 2000 (Euromonitor, 2003). Of these sales, nearly 30% of the total purchases were...

Overlooked Major League Baseball Star Roger Maris

of his surname) was born on September 10, 1934 in Hibbing, Minnesota. His Austrian grandfather had settled in the town north of D...

Funeral Home Expansion

stored out of sight to enable the use of the full room. Stevens dilemma is that when it exceeds four concurrent funerals an...

US Civil War ans the Northern and Southern 'Home Fronts'

Nor was it uncommon for these "belles" to become involved in politics, which would have been unheard of before the war (Clinton et...