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Interactivity and Marketing Strategies

the customer. The focus is on what the customer want in the way of activities and products. Customer focus can be either customer...

Strategies and Trading Opportunities in Financial Engineering

such as downsizing, has a negative impact on corporate performance. Portfolio restructuring is slightly positive in its impact, an...

Voting for Women and Political Strategy

In fifteen pages this research paper on political strategies examines women political candidates and establishing voter interest o...

Discussion Questions on Marketing and Strategy

can be expected to have greater success in achieving long-term objectives that draw on collective experiences in applicable areas....

Southwest Airlines Strategy

Southwest will need to alter policy in order to achieve the strategic position it wants and needs to occupy within its industry. ...

5 Articles on Strategy Reviewed

the concept had regained favor by the mid-1990s. The authors discuss the corporation as a legal entity and senior managers ...

The Strategy of the Apollo Group

their own or other personal commitments equally as compelling. Returning to school as a full-time student is not a viable option ...

Discussion Questions on Strategy and Marketing

more targeted micro-marketing" (Mass marketing comes unplugged, 2005), primarily because it is no longer possible to gain a mass a...

Ryanair's Future Strategy

train, as the airfares have reduced and competed not only with each other but also other forms of transport. One of the companie...

Global Marketing Strategy

In two pages this paper discusses global marketing strategy and what should be considered when creating one. Two sources are cite...

Strategy and its Environmental Importance

future for individuals or corporations. Similarly, Enron employees likely never dreamed that they would endure a world class scand...

United Kingdom's Banking Strategies Changes

a growing market, for example in 1979 only 38% of the population had a current account. By 2002 this had increased to 93% and is s...

Nurse Practitioner's Role and Strategies

certification program (Policy statement, 1999). On the other hand, the additional education required to become a licensed NP may t...

Strategy at BMW

such had more benefit of economies of scope and scale. For example, the merger between Daimler and Chrysler in 1998 had been diffi...

United Kingdom Regulations and Legislation and How They Have Changed and Altered Banking Strategies

the strategy that is shaping that change is made within and in response to legislation. With the banking industry highly regulated...

UK's Small and Medium Hospitality Business Strategies

compete. Basic strategy theory indicates there are two major ways of competing. Michael Porter has considered the way in ...

Expanding into Small Towns: A Different Strategy for Wal-Mart

is not the presence or direct action of Wal-Mart, but rather its effect on the local economy combined with its pattern of predator...

Systems Intervention Strategy and Change

and consider both the technical and non human elements and the human elements that are involved in change and is suitable where th...

Devil's Strategy and C.S. Lewis' The Screwtape Letters

Screwtape tells Wormwood to work on muddling or befuddling the human patient, to work on making the human feel confused. One examp...

Environmental Conditions and Decision Making Strategy

look at the human relations school of though where it is human factors that lead to motivation and greater productivity, then the ...

Enemy Evaluation and Military Strategy

that in-depth understanding we were able to access strengths and weaknesses to a degree that we have never been able to accomplish...

Marketing Strategy of SWA

In ten pages this paper examines the effective marketing strategy of Southwest Airlines which helps it maintain its competitive ...

Price Setting and Pricing Strategy

In five pages this paper features a fictitious AIDS drug marketing company in a discussion of price setting and pricing strategy. ...

Strategies for Marketing Services

In fifteen pages this research paper discusses how services can be successfully strategically marketed. Fourteen sources are cite...

Techniques and Strategies of Lands' End

In seven pages this essay discusses Lands' End techniques and strategies with print ad recommendations included. There is no bibl...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Marketing Strategies For Saab.

This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...

Harley-Davidson's Marketing Strategies In 1977

This paper analyzes the past marketing techniques of the Harley-Davidson Motor Company. The author includes a brief history of th...

Pricing Strategies of Microsoft and Intel

In sixteen pages this research paper compares the pricing strategies of Microsoft and Intel. There are more than fifteen sources ...

Present and Future Strategies for Success at Microsoft

This paper consists of eight pages and examines how Microsoft can succeed strategically in the present as well as the future in a ...