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Essays 811 - 840

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Overview of Daimler Chrysler

In fifteen pages the history and strategic marketing of this company are examined along with political, ecological, and cultural e...

Profitability and Market Influences

In twelve pages company profitability is examined in a consideration of various market influences and references are made to suppl...

Levi Jean Company's Online Presence

This paper discusses the online presence of the Levi Jean Company, levi.com. This five page paper has no additional sources liste...

Elderly and Volunteerism

Eastern Europe and Russia assisting entrepreneurs and city economic departments make the transition to a market economy. ...

Disney Company's Total Quality Management Implementation

tarnished image really did not have a substantial effect on its business as the company continued expansion to other countries and...

Endorsements by Celebrities

(Cummings, 2001, p. 52). Woods appearance was unannounced and unexpected by the sales reps (Cummings, 2001). For the next hour,...

History and Corporate Case Study of Starbucks

In five pages this paper discusses Starbucks in an examination of its corporate history, single outlet operations, marketing, bran...

Web Design Company's Plan of Operation

A web designer may want to use Mac platforms but can also use Windows as well. HoTMetal Pro is one type of software to use...

The Strategy of Marketing at Sporting Events

They advertise heavily-or even once which could cost a great deal-and sometimes they lose. Other times, companies become household...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

A Company's Training Plan Case Study

In twelve pages this paper discusses a Hong Kong finance company's need for adequate training and includes identification of need ...

Mac v. IBM

one was more portable and business people bought them up so they could carry their computer with them when they traveled. Compaq a...

Post 1995 Performance of Nokia ADR's

In five pages this paper discusses post 1995 Nokia ADR performance and how it has been influenced externally by financial markets ...

Small Company's Proposal for Team Training

In eight pages this paper examines a small company's proposed training program with sections including training purpose, objective...

Insurance Company's Fraudulent Sales Practices

In ten pages this paper examines the types of unethical sales practices associated with the hypothetical Prudent Life Insurance Co...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

Analysis of a Linear Products Company's Production

In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

Boeing Company's Financial Analysis

In six pages Boeing is examined in a financial analysis that considers corporate balance sheets, financial ratios, WACC, and CAPM....

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...

Increased Profits for Internet Business

In twenty five pages the ways in which companies based on the World Wide Web are profitable are discussed in terms of globalizatio...

Packaged Products Company's Snack Food Division Business Analysis

In eight pages this company that specializes in the distribution and sale of packaged nuts is examined with a SWOT analysis with a...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

CPA Company's Computer Software Upgrading

Peachtree itself requires only 486-level capability and Windows 3.1 or Windows 95. However, the data generated by an accounting f...

DeJamel Corporation Business Plan

A fictitious company dealing in various services is considered in a business plan that consists of thirty five pages and includes ...

Analysis of Built to Last by James Collins and Jerry Porras

In eight pages this management book is examined in terms of what companies can learn in terms of superior performance and marketin...