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Essays 811 - 840

EMarketing and Business

In a paper consisting of eleven pages ecommerce business uses, its development, and how it can be advantageously marketed are disc...

Case Study on a Tractor Company's Export Planning

In five pages this report considers a student submitted case study regarding export markets for reconditioned tractors and future ...

Renaissance Company Business Analysis

In twelve pages Renaissance Company is examined in terms of profit margins, investment returns, market shares, and future trends w...

Case Study of Eddie Bauer

In seven pages this company is considered in a case study that considers its past, its acquisition by Spiegel, and evaluates its m...

Dot.com Companies' Value

In eighteen pages this paper examines Freeserve in a comparative analysis of dot.com companies' value when compared with their tra...

Amazon.com, the Internet, and IT

In eight pages this paper examines the information technology uses of Amazon as a way of creating competitive advantage and also c...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Ford Motor Co. Marketing

sales has been problematic, Fords former management believed that truck sales could carry the company until it could hit on a desi...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Strategic Alignment and Communication Information Technology

In eight pages a niche marketing engineering company is featured in an information technology case study that examines strategic a...

Overview of Daimler Chrysler

In fifteen pages the history and strategic marketing of this company are examined along with political, ecological, and cultural e...

Profitability and Market Influences

In twelve pages company profitability is examined in a consideration of various market influences and references are made to suppl...

Levi Jean Company's Online Presence

This paper discusses the online presence of the Levi Jean Company, levi.com. This five page paper has no additional sources liste...

Elderly and Volunteerism

Eastern Europe and Russia assisting entrepreneurs and city economic departments make the transition to a market economy. ...

Disney Company's Total Quality Management Implementation

tarnished image really did not have a substantial effect on its business as the company continued expansion to other countries and...

Endorsements by Celebrities

(Cummings, 2001, p. 52). Woods appearance was unannounced and unexpected by the sales reps (Cummings, 2001). For the next hour,...

History and Corporate Case Study of Starbucks

In five pages this paper discusses Starbucks in an examination of its corporate history, single outlet operations, marketing, bran...

Web Design Company's Plan of Operation

A web designer may want to use Mac platforms but can also use Windows as well. HoTMetal Pro is one type of software to use...

The Strategy of Marketing at Sporting Events

They advertise heavily-or even once which could cost a great deal-and sometimes they lose. Other times, companies become household...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

A Company's Training Plan Case Study

In twelve pages this paper discusses a Hong Kong finance company's need for adequate training and includes identification of need ...

Mac v. IBM

one was more portable and business people bought them up so they could carry their computer with them when they traveled. Compaq a...

Post 1995 Performance of Nokia ADR's

In five pages this paper discusses post 1995 Nokia ADR performance and how it has been influenced externally by financial markets ...

Small Company's Proposal for Team Training

In eight pages this paper examines a small company's proposed training program with sections including training purpose, objective...

Insurance Company's Fraudulent Sales Practices

In ten pages this paper examines the types of unethical sales practices associated with the hypothetical Prudent Life Insurance Co...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

Biopure Corporation Company Position

In five pages Harvard School Case 9-598-150 marketing issues are considered in this company study that includes an evaluation via ...

Analysis of a Linear Products Company's Production

In ten pages this company's production requirements are analyzed in a consideration of inventory and costs. Two sources are cited...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

Boeing Company's Financial Analysis

In six pages Boeing is examined in a financial analysis that considers corporate balance sheets, financial ratios, WACC, and CAPM....