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Essays 181 - 189

Assessing the Market With a Demand Curve's Positive Slope

consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...

The Industry of Ready to Drink Fruit Drinks Analyzed

In eight pages the RTD industry, its rapid growth and the marketing techniques it employs is compared to the 'cola wars' in this p...

China Cola and Profitability Increases

be increased: acquire the resources consumed by the firm at lower prices, perform the firms activities more efficiently, and becom...

Latin America Problems A PepsiCo Case Study

except Venezuela where Pepsi had a 42 percent share to Coca-Colas 11.6 percent share. In fact, in terms of market share, Pepsi cam...

School Pepsi Cola Vending Machine Controversy

New York dumped all soda pop and offers only "100 percent juice drinks from Snapple" (Watson, 2004). In January 2004, Los Angeles ...

Case Study of PepsiCo in Mexico

it was too late. Molina and his family also controlled a number of other enterprises, including sugar. PepsiCo then made another h...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Consumer Profile of Pepsi Cola

In eight pages this paper presents a consumer profile of Pepsi that includes characteristics, a 4Ps marketing strategy, process of...

Pepsi Cola Stock Valuation

PepsiCo's stock valuation is calculated in a paper consisting of twelve pages through weighted average cost of capital, the capita...