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Essays 301 - 330

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

Entrepreneurial Healthcare Product Presentation

identify the target market (Kotler and Keller, 2008). As the product is an application for smart phone, the first characteristic i...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Johnson & Johnson as an Investment Option

managing director of Ortho-Cilag Pharmaceutical Limited in the United Kingdom in 1986; in 2001 he unofficially took over daily ope...

BMW; A Research Proposal

the different strategies that BMW has adopted the question remains, why have they been unable to break their market constraints an...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Human Resources and Target Corporation

its helpful to point out the importance of a well-run workforce on this level -- and the cost it takes to replace it. The general ...

WWW, Demographics, and Marketing Information Systems

information system. These include Plog Research, the web site of the Kentucky Cabinet for Economic Development, FreeDemographics....

Corporate Value and Capital Structure's Impact

great many models have been developed that seek to determine what a share price will be and how it is assessed. These may refer di...

Relational Structure, Flat File Structure, and Information System Design

In eleven pages this paper discusses various types of designs for information systems in an assessment of flat file and relational...

'Personality Traits of a Group of Young Adults From Different Family Structures' Journal Article Reviewed

In four pages a review and study evaluation of this journal article are presented. There is also included information on this cit...

Case Study on Capital Budgeting

73,591 80,719 88,418 b. Cash Flow Statements Income statements are important, but they may also conceal the way in which an inv...

Organizational Assessment and Diagnosis

Examination of the effect of organizational structure on the firms ability to function efficiently * Diversity of the workforce ...

Organizational Misbehaviour

profile employees, but this is not the case, some employers are able to motivate employees gaining high levels of loyalty and comm...

Comparing Organizational Behavior at Southwest Airlines and British Airways

delivering good service, such as the Time 2008 Friendliest Airline award, and Forbes 2008 award for being the most reliable US air...

IS MCDONALD'S CORP. ETHICAL?

to hiring diverse employees - but at the cost of satisfying the buying public. What is the truth here? Like all major corpo...

JETBLUE ANALYSIS

to gain more passengers, and repeat passengers. Discuss Jet Blues strategic intent JetBlues strategic intent is to make ...

MARKETING MIX AND MCDONALDS CORP.

The first P, the product, involves the product or service being offered. The historical aspect used to be that if a product is goo...

ORGANIZATIONAL DEVELOP AND CHANGE MANAGEMENT

or at least, this is the impression we get from the reading. But resistance can be overcome, so thats not the only...

THE IMPACT OF CUTBACKS AND LAYOFFS ON SERVICE COMPANIES

is hard on any company; both on the employees who are cut from the staff and those who are left behind to pick up the slack. Its e...

ABLE CORPORATION AND INTERNATIONAL EXPANSION

What about principles that could be used to prioritize implementation steps that are necessary to accomplish the strategic objecti...

FEDEX, E-COMMERCE AND GLOBALIZATION

is offering supply chain management as a selling point - but rather than simply moving packages through the system, the company is...

Case Study of Largest Speicality Coffee Company

continue to innovate. It is also recommended that the company invigorate its employee incentives as well as to deliberately try to...

TOYOTA: A HISTORY AND BIBLIOGRAPHY

Provides a brief history about Toyota Motor Corp., the Toyota production system and recent articles written about the company. The...

ORGANIZATIONAL CHANGE, ORGANIZATIONAL DEVELOPMENT AND MANAGEMENT

they always have. However, senior partners will receive pre-designated amounts, based on seniority rather than on performance. Thi...

STARBUCKS AND BRAND ANALYSIS

a good or bad thing (Clark, 2008). Scholars are split on the key to Starbucks success. The product itself is okay, but...

Recommendations for Major Oil Company

He began with one used 1926 615-gallon oil delivery truck. Hess had vision and was ready to take risks. Today, Hess Corporation de...

CASE ANALYSIS: SMITH CORPORATION

A case analysis about Smith Financial Corp. and a new manager's attempt to change its information systems. There are 3 sources lis...

PAY AND INCENTIVE SYSTEMS

in other ways as well - the corporate culture focuses on teamwork and idea sharing - there is no idea from the front lines that is...