SEARCH RESULTS

However, there are also weaknesses. If exporting is undertaken as a stand alone strategy, regardless of whether it is direct or in...

The long term objective is that there will be an increase in this target market without detracting from older consumers and that b...

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

share by appealing to a larger target market. Strategies have included the failed acquisition of Rover, which was subsequently sol...

the numerical values may appear to be unusual, therefore the focus of this financial analysis will be on the margins and ratios as...

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

and even employees were concerned. One mused, "They are just doing this to prevent Lowes from getting into the market ... I am wo...

current downturn in the stock market, people are changing all of their habits. They may be less inclined to make decisions about l...

information systems. Even with these techniques, Zea (2002) argues that airlines in general have done little to manage risk...

Proctor and Gamble pharmaceuticals are a lively division. This is a company where it was once the role of the sales representative...

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

perceived. With a lack of purchasing power themselves their role must be to influence those whop do have that purchasing power. T...

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

In eight pages this paper discusses the resurrection of the Pontiac GTO by General Motors with construction taking place at Holden...

do quite well, forcing other competitors to keep up with it. One major component of the marketing mix is, of course, the...

is largely outweighed by the poor quality of many of those products. Coca Cola is an established leader in the beverage industry ...

interesting to note that this market shows the opposite trend when compared to a perceived rival; Dunkin Doughnuts, where the lowe...

had a disease, there would be a widespread and enthusiastic campaign to find a cure. However, because obesity is not considered a ...

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

is much to be said about this from the cost-saving nature, such strategies simply do not take into account the cultural nuances or...

consumer fitness products are sold through retail outlets, and it sells its Nautilus, Schwinn, and StairMaster commercial lines di...

of those who have been more materially successful. When news leaked of the Dakota brand intended for poor women, the outcry was s...

ethical an unethical is much harder to distinguish. With Debra Shipley seeking to introduce new controls on marketing to children ...

the past five years, a credit score lower than 660 or even a high debt-to-service ratio (Bankers Online, 2002). The proble...

terrorist is not Saddam or Arafat, he threw a wrench into foreign policy. For both Saddam and Bin Laden, Clinton knew they were da...

Nike and Reebok traded leading positions in their industry and each marketed to teens using star athletes. One of the primary cha...

Southern Italy remains economically depressed. Clearly, marketing efforts in Northern Italy have the greatest promise of success ...