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Essays 31 - 60

Entrepreneurial Healthcare Product Presentation

identify the target market (Kotler and Keller, 2008). As the product is an application for smart phone, the first characteristic i...

Wal-Mart - How the Marketing Mix Satisfies the Target Market

supermarket, and as such sells a wide range of goods, but the service it is offering and the way that it sells may also be seen as...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

McDonald’s and Carlton Draught Beer Television Advertisements Compared

In order to assess this two advertisements have been chosen, the 2007 advertisement for Carlton Draught Beer showing groups of peo...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Increasing Business for Dubai Internet City

the following two years. 1. Introduction Dubai Internet City is a well established high tech business park, the 300 million squ...

Marketing A Hotel in New Zealand

may serve as a foundations in which to build further successes. Hilton is an intentional company, and along with several subsidi...

Johnson & Johnson as an Investment Option

managing director of Ortho-Cilag Pharmaceutical Limited in the United Kingdom in 1986; in 2001 he unofficially took over daily ope...

Fashion Research Paper on Interchangeable Pockets or Hoods

market compared to the older teenage market (Simpson et al, 1998). This is a trend that does not appear to be decreasing (Euromoni...

History and Positions of Wal-Mart and Target

Gibson - a barber from over at Berryville - started his stores with a simple philosophy: "Buy it low, stack it high, sell it cheap...

The Marketing of Nokia and Sony Ericsson in the United Arab Emirates

leading suppliers of telecommunications equipment, best known for mobile or cellular handsets they also supply a range of supporti...

Marketing Strategy: From Traditional to Customer-Targeted

information within them and understanding the theoretical frameworks in which each was undertaken. Literature Review Factory Produ...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Three Companies Suitable for Target Inc. to Acquire

Club. The acquisition will increase potential economies of scope and scale, and together both firms will be stronger. The merger w...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Biggest Hacking in U.S. History

Just before Thanksgiving 2013, malware was installed on Target's security and payments system that was designed to capture all the...

Second Largest Discount Retailer

The second largest discount retail company is Target. This essay provides a competitive analysis of Target Corporation. Included a...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Human Resources and Target Corporation

its helpful to point out the importance of a well-run workforce on this level -- and the cost it takes to replace it. The general ...

A Walgreen's Acquisition

In five pages the target suggestion for an appropriate Walgreen's pharmacy chain is Rite Aid Corp. and also discusses the reasons ...

WWW, Demographics, and Marketing Information Systems

information system. These include Plog Research, the web site of the Kentucky Cabinet for Economic Development, FreeDemographics....

Target Stores and an Application of Tuckman's Stages

groups help to define their operation and behavior, but the groups also take on a dynamic of their own. Tuckman observed sm...

Persuasion by Jane Austen and Overhearing

She found, however, that it was one to which she must inure herself. Since he actually was expected in the country, she must teac...

Presidency's Power

is that much attention has been paid to the fact that Hillary Clinton seems to be positioning herself for the presidency. Just rec...

Literature Review on the Persuasion and Communication Study Conducted by Yale University

basis for assessing personality traits, characteristics, communication variables and emotional elements as they influence the proc...

Liberals and Conservatives, Pro and Con

varies considerably from the twentieth century definition quoted above. Regulation, of course, is typically implemented by govern...

Behavior and the Impact of Physical Attractiveness Persuasion Essay

instance, this is evident in the work of Stephen Dollinger (2002), who conducted a study about physical attractiveness in relation...

Persuasion Art Mastered by Marcus Garvey

present an examination of his emotional appeals. Near the beginning of the speech Garvey brings in very obvious emotions, argui...

Stereotyping and Emotions in the Construction of an Argument

street until one of the bolder residents stepped from his home and planted himself directly into their path. "Just what are the l...