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of these only 172.4 million were smartphone handsets (Lunden and Andrews, 2010). A key area faced by the smartphone manufacturers ...

barriers, patents and natural barriers to entry. Microsoft could be considered a monopolistic firm in several senses - it ...

This cost combines with the severe physiological impacts of the disease to emphasize the point that treatment should be as efficac...

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

and when delivered in combination with other interventional tactics. Ndiaye, Hopkins, Shefer et. al. (2005) found insufficient ev...

technological development and procurement (Porter, 1985). These support activities may relate to more than only one section of the...

Proposes three business processes for PepsiCo, as well as performance targets, metrics and implementation recommendations. There a...

reduce smoking in India (Lamont and Yuk, 2010). However, this has been a controversial decision, not only was cigarette manufactu...

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

retailer on AOLs website and Netscapes commercial channel (Pierce, 2010). Amazon was one of the "pure play" companies stil...

their status (Holt, 2003; 43). In some counties there have even been attempts to trade mark shapes and colors that are associated ...

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

be accessed remotely is already a key element of data that can be accessed by physicians, allowing them to gain up to date researc...

then the loan may need to be made to the new business owner, or guaranteed by the owners. If the business does not meet the requir...

The car manufacturers could buy the device or licences its use to fit in new vehicles. This would be a very large market, and all ...

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

It was following this decision and an approach by IBM that the firm acquired IBMs PC division for $1,74 billion (Schuman, 2010)....

started by the previous president Kim Dae Jung, with significant attempt to engage with North Korea, and harsh criticism of the US...

15 percent within the first six months as sales to professional headdresses would increase by 10 percent of the same period. The b...

she had no particular interest in helping or educating others. For Lau, her diary represented the ultimately self-expression her ...

However, there are also weaknesses. If exporting is undertaken as a stand alone strategy, regardless of whether it is direct or in...

The long term objective is that there will be an increase in this target market without detracting from older consumers and that b...

but the skincare brands owned by the company are not demonstrating an increasing level of sales proportional to the market increas...

share by appealing to a larger target market. Strategies have included the failed acquisition of Rover, which was subsequently sol...

be considered, we will use the example of Drambuie1. Drambuie is a whisky liqueur produced in Scotland, as such any target market ...

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

and even employees were concerned. One mused, "They are just doing this to prevent Lowes from getting into the market ... I am wo...

the numerical values may appear to be unusual, therefore the focus of this financial analysis will be on the margins and ratios as...

its more important to understand consumers needs and what they respond to before launching any kind of marketing campaign (or prod...