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Essays 1501 - 1530

Annotated Bibliography Two Articles

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

IMC Concepts

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Macroeconomic Issues

Three answers are supplied for questions asked by the student. The first answer explains how the economy is affected by the finan...

Literary Conflicts in Plays

This 3 page paper gives an explanation of literary devices and conflicts within the plays Macbeth and Mistaken Identity. This pape...

Zhang Yimou's Films and Chinese Cinema

This 8 page paper gives an overview of the works of Chinese film director Zhang Yimou. This paper includes discussions of four of ...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

BOTTLE GREEN MARKETING/CASE STUDY ANALYSIS

Answers marketing and marketing communications questions about Bottle Green, a company offering beverages. There are 2 sources lis...

Persuasion in 'Bernice Bobs Her Hair' by F. Scott Fitzgerald

it hung in dark-brown glory down her back" (Fitzgerald bernice.html). Bernice realizes that she needs to stand out even mor...

Movie Marketing Aspects

In seven pages movie marketing approaches are examined in a comparative consideration of the methods used to market films Being Jo...

Final Project Proposal, Childhood Obesity Research

This paper offers an overview of the plans for a research study that pertains to childhood obesity. The study will target a specif...

Bernard Madoff Effects People's View of Markets

This 3 page paper gives an overview of the role risk plays within financial markets. This paper includes the case of Bernard Madof...

Questions on Project Management

The paper is presented in two sections. The first section deals with the use of project management techniques and the way they may...

Soft-Drink Advertising

positioned itself a part of the consumers daily life. This is expressed in the companys which incorporates three components: "to r...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

Budgetary Control

the goods or service and well as the way that revenue is achieved. There are several different aspects of forecasting. The...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

Counseling: Exploring the Therapeutic Value

therapeutic value primarily because it is built upon a foundation of solid psychological premises and ideas. It is these ideas whi...

ADR and Uses in Legal Cases

help the individuals come up with a plan. Conflicting views of the same series of events are common. In fact, 10 different peopl...

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

EMPLOYEE MOTIVATION WITHIN A COMPANY: DIFFERENCES FROM EMPLOYEE, MANAGEMENT PERSPECTIVES

a viable discussion about how motivation differs, based on perspective. Pick a Theory, Any Theory Google the terms "employe...

Deep Frying and Sautéing

a small amount and a very hot pan, saut?ing is a form of dry-heat cooking, which as with other dry-heat methods, browns the food, ...

Humor used in Persuasion

smoker has two different cognitions, which may include the idea that he smokes, as well as the idea that smoking leads to cancer (...

Strategies for The Zune

had a dominant market share. The unit had been developed in order to be attractive ad compete head to head with the iPOd. Microsof...

Glasser's Approach to Therapy

people take more control over their lives. The reality counselor or therapist helps clients identify what they want and then the c...

A New Low Cost Airline

is useful in terms of the models, but it does not provide up to date information regarding the demands and patterns of demand as w...

Engaging Students in Primary

to call on the same students every time. In fact, it is natural. The same students raise their hands and so the teacher calls on t...

Children with Autism Spectrum Disorder and Effective Education Strategies

2000). Diagnosing Autism Autism is not a disorder that can be easily diagnosed through some simple process such as a blood ...

Share Prices and Company Performance

degree of agreement between these two stakeholders with in the stock market that the stock markets are not efficient in the way th...