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Essays 91 - 120

Southwest - Preparing for Change

airline has faced some challenged, such as the fine in 2003 for failure to deal fairly with disabled customers. To assess the wa...

LEADERSHIP DEVELOPMENT AND SOUTHWEST AIRLINES

Details a leadership development program to be put in place at Southwest Airlines. There are 10 sources listed in the bibliography...

SOUTHWEST AIRLINES AND MARKETING

out to the target audience is important, and SWA has relied on a variety of creative ways in which this is done. It advertises a g...

How Does Southwest Airlines Compete?

an airline which offered the lowest possible fares and would get people to their desired destinations. The idea was that if could ...

Largest Low-Cost Airline

industry in technologies and practices that will conserve and protect natural resources. 2. Strategic Goals, Mission and Vision ...

The Competitive Strategy of Southwest Airlines

the resources and knowledge gained from the AirTran acquisition. The report will look at the company, consider the way in which i...

Annotated Bibliography for Research on Southwest Airlines

text is able to answer many of the questions about the organisation, focusing on leadership and relationships, with context given ...

Southwest Airlines Generic Strategy

way that the airline competes and assess that strategy the firm uses in the context of the four generic strategies. 3. Southwest ...

SOUTHWEST AIRLINES AND LABOR NEGOTIATIONS

Discusses Southwest Airlines and its relationship with the labor unions. There are 3 sources listed in the bibliography of this 7-...

Airline Industry After Terrorist Attacks of 2001

spirit, that the company regrouped, restructured and in many instances showing a profit despite the ongoing hostilities with bin L...

Marketing Case Study of SWA

is so important to this case is because it does not follow a normal path. Vilcassim & Kadiyali (1999) explain that a company react...

Ernesto Che Guevara's Leadership Characteristics

in 1963 illustrates the conditions against which Guevara dedicated his struggle. Brennan (1998) was in Guatemala City for the pur...

History and Market Position of Southwest Airlines

Worth Regional Airport Board files a suit against Southwest to stop them from operating out of Love Field, which was the downtown ...

Electronic Commerce and Southwest Airlines

advancing the commercial airline industry, for example, Southwest was the first airline to offer a frequent flyer program that off...

Motivation and Employees

highly motivated workforce is Southwest Airlines. Lieber reported that Herb Kelleher, Southwests CEO, makes sure his employees bel...

'Irish Conversation' Metaphor and Southwest Airlines

Clearly, the relationship between Southwest Airlines marketing division as guided by owner Herb Kelleher and the metaphoric Irish ...

Success 'Secret' of SWA

positive attitude that applicants already possessed. "We draft great attitudes. If you dont have a good attitude, we dont want yo...

History of the Wright Amendment

any of these deals simply because they didnt fly at the time the deals were made (Irving, 2003). After fighting many legal battle...

Sound Management Strategy of SWA

-- its drinks were "love potions," while peanuts were considered "love bites" (Hoovers Company Profiles, 2003). But when Dallas/Fo...

NetJets Fractional Ownwership Airline Company Marketing

and active use of the aircraft. One of the benefits is that if an organization can benefit only from a portion of those hours, th...

Analysis of SWA

near downtown Dallas (Hoovers Company Profiles, 2003). Because the airline operated from capital of Field, Southwest adopte...

Southwest Airlines and the 'Secrets' of its Phenomenal Success

to positive attitude that applicants already possessed. "We draft great attitudes. If you dont have a good attitude, we dont want...

'Strategic Intent' and Company Operations

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

Southeast Asia Airlines

is an important topic when reviewing any region. Airlines are again, an important part of the transportation sector and something ...

Southwest Airlines Report Analysis of Investment, Valuation, and Capital Structure

socks and stockings, they have delivered the pre-flight safety information to a rap beat. One pilot reportedly told passengers, "...

Financial Analysis of Southwest Airlines

In five pages this paper presents a corporate history and financial analysis of Southwest Airlines that includes market ratios. S...

Moving forward at SWA

In five pages this paper examines how Southwest Airlines can be finely tweaked for the future while retaining its competitive ad...

Competitive Advantage Case Study of SWA

be able to contact the company easily, to be given correct information and support and paid commission. * Other airport users will...

Chief Executive Officer's Role

In eleven pages this paper examines the CEO's company role in an overview that includes discussion of late Coca Cola CEO Roberto G...

Management Practices in Nursing Homes

In twenty pages this research paper discusses management practices as they pertain to nursing homes in a consideration of ideologi...