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Italy's Economy and History

In ten pages this research paper examines Italy in an overview of history, politics, and economics with trade, Gross Domestic Prod...

NPD A Cross National Comparative Study

In five pages the processes of product development in the U.S. and Japan are discussed through the development of nine hypotheses ...

Macroeconomics and the Impact of Trade Deficits

In ten pages this paper discusses how trade deficits serve as Gross National Product indicators and considers the global economic ...

Celebrity Product Endorsement and Reaction of Consumers

In seven pages a research project on advertising utilizes a survey in order to evaluate how effective celebrity product endorsemen...

Merging with Microsoft

This research paper discusses a hypothetical business and what factors should be considered before making a decision to merge with...

Considerations before Entering the Global Marketplace

The writer discusses some of the things Blue Chip Franchise Corporation (BCFC) should consider before it moves into Dubai, includi...

Issues Surrounding the Tobacco Trade

U.S. tobacco. The tobacco industry is also a significant part of the U.S. economy as well. With 21 States and more than 2...

Overview of Database Marketing

to a specific target audience. He said, ??If retailers have a limited budget, they can now target a specific mailing to their best...

IT Overview

In twenty pages this research paper presents an overview of information technology in a consideration of its societal and business...

Comparing Reebok and Nike

In seven pages this report compares Reebok and Nike in a consideration of manufacturing shifts to China from Indonesia, social res...

Japan Product Marketing

In fifteen pages marketing a fictitious product in Japan is discussed in a consideration of concepts, banking, currency issues, ex...

Studying International Management

think they have a deal, serving the wrong menu, or scheduling a meeting at the wrong time can initiate bad feelings and kill an ot...

Singapore and the Marketing of Video Games

In ten pages this paper discusses what must be considered when marketing home video games to the Singapore market in a considerati...

Widget Box Product Marketing of Widget International

important for Widget International to get to these other countries first. According to Ivan P. Fellegi, Ontario is the larg...

Movement from Investment to Retailing

the retail rocket lifts off, a lot of companies cant hang on. As large corporations get rapidly larger, its hard to imagine which ...

Product Marketing and Decreased Significance of Specific Brands

In seven pages this paper examines how purchasing specific name brand products is not as important as it used to be. Six sources ...

Marketing Mix Defined Through Positioning, Targeting, and Segmentation

more dramatically by paying attention to the content (and the relation of that content to the dependent target variable) than by m...

'Brush on the Run' Disposable Toothbrush Marketing

In ten pages this paper examines how to market this disposable toothbrush product. Ten sources are cited in the bibliography....

SPSS Advertising Effectiveness Analysis

In five pages advertising with SPSS is analyzed in order to ascertain effectiveness and assessments of both positive and negative ...

Case Study of Focus Plastics

by which to infiltrate an already existent market goes to show that perseverance and a belief in ones performance abilities are tw...

Weight Loss Product TV Commercial

This paper consists of fifteen pages and examines a campaign to target a certain audience with a television commercial on a weight...

Comparative Analysis of the U.S. Economy

In eight pages this paper compares the 1987 and 1998 U.S. economies in terms of such indicators as inflation, the rate of unemploy...

Development and Marketing of Exterminator Software

A developmental and marketing plan for the software product Exterminator which protects computers against Y2K problems are discuss...

Rogain Magazine Advertising Fallacy

In two pages this paper presents the product Rogaine's promise of hair regrowth as an example of magazine advertising fallacy. On...

Product Development at Honeywell

In eight pages this paper considers the Mod IV motor product problems confronting Honeywell's Building Controls Divsion in a consi...

Ethics and Product Liability

In five pages this paper discusses product liability with regards to tobacco and guns. Six sources are cited in the bibliography....

Overview of the CSPC

In eight pages this paper examines the legislation that was passed which led to the founding of the Consumer Product Safety Commis...

CSG Systems International Marketing Report

In ten pages this research paper discusses CSG Systems in an international marketing report that includes business history, produc...

GDP Percentage and Government Spending

In eight pages this paper considers the federal government's 1998 budget deficit disappearance and speculates the value of linking...

Athletes and Advertising

In fourteen pages this paper examines the relationship between advertising and sports in a consideration of product endorsements a...