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Essays 811 - 840

Launching A New Grill

gained in the different areas (Douglas and Wind 1987). When considered in this context there do appear to be arguments in favour o...

Comparing Perspectives Presented in the Printed Media

equivalent factors, such as the costs. The presentation on the Business Week web page is equally bland, the advertising that takes...

Popular Culture, Cinematic Violence, and Media Literacy

to the family, children, political leadership, and sexuality" (Wee, 2006, p. 50). Links have been discovered between these violen...

Print Media and Wealth and Power

the idea. The client hires the ad agency to put their information on the pages of magazines, newspapers, and in other forms of med...

Homelessness, Mental Illness, and Social Intervention

least. Description of Agency XYZ is a small organization that attempts to address the needs...

Dyson’s US Strategy

(Porter, 1985; 120). This means that the products different in some way, this may be real value through features and extras, perce...

The role of Mass Media

The media thrives on ratings, which is why there are so many scandals and issues involving controversial topics. People want to se...

THE MARKETING OF A NETBOOK

The current advertising focus for this product is television, as manufacturers scramble over each other to promote the netbook and...

A Fat Guy in a Thin World

and concepts that make it clear that the skinny people of the world are the beautiful people and the heavier people are the dregs ...

Media Ethics Case Study Analysis

A case study in media ethics by Wilkins (2009) provides information about the Columbine shooting and media coverage. When there wa...

Tourism and the Internet

the internet as a distribution channel. 2. Patterns and Influances on in Tourism Tourism is one of the few areas of continued ...

Media Tools

information at a rapid pace. Social recommendation sites on the other hand allow for the best of social networking and bookmarke...

Analysis of Shop4Now

abandoned part the way though. The strong relationship with the creation of the superquinn4food, which alone has 25,000 shoppers, ...

Advertising and Popular Culture

goes on to say that "the argument here is that advertising, while sharing many attributes with popular culture, is a categorically...

THE MAKING OF A PRESIDENT: IDEAS AND ACTIVITIES FOR "SPIN"

be taken into account. 1) Medias impact on the voter. Its difficult to determine what influence the media actually has on ...

MARITAL SATISFACTION: MAINSTREAM MEDIA AND PEER-RELATED PUBLICATIONS

that situation, increases in husbands workloads had a positive impact on increases in marital satisfaction. But the same was not t...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Twitter Social Media or More?

some meant to be detrimental to the public perception of these individuals, and others created by campaign managers or staff. Unl...

How Business will change with the Advent of Social Media

noted a spokesperson for the airline (Broken guitar song gets airlines attention, 2009). However, while the airline did donate $3,...

The Value of Fuel Hedging in Small to Medium Airlines

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...

Masturbation and Sexual Health - Exploring the Cultural Perceptions

unspoken assumption that masturbation is somehow morally wrong, or even detrimental. In other words, the alternative theories are ...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Global Climate Change - Public Perception

that are not reliant upon the motives of corporate newscasters. As for the actual opinions of the American public in terms of nu...

Labor and the Mechanisms of Social Control

turn would subsidize the churches (Pope 1965). This ultimately resulted in a strong degree of religious control over labor in the ...

The Politics and Social Views Concerning Nanotechnology and Nanomaterials

Nanotechnology is a relativity recent science. The writer looks at the way it has been received by discussing the political rheto...

Media Violence and Behaviour

effect of exposure to violent video games has been determined to be 0.2, which is more than the effect of asbestos on cancer, home...

Motivations for Adopting Environmental Practices

pressures, motivations, challenges and barriers from the global and the internal perspective need to be considered. The concept ...

The Impacts of Digital Technology on the Production and Consumption of Media in Indonesia

and a range of problems for women, the "New Order" regime under Suharto focused on mass media messages that put women in their pla...

Cross-Cultural Studies and the Influence of Media

relations, intensify and accelerate social exchanges and involve "both the micro-structures of personhood and macro-structures of ...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...