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Essays 241 - 270

Virgin Records, Richard Branson, and PR

then consider the manifestation of PR in the commercial world. With this background we can then apply the lessons to the examinati...

President George W. Bush and the American Economy

the job market and 1.3 million jobs have been created in 2004, thus far.4 The drawback is that a great many of these new jobs are ...

The European PHEC and the American DTC

advertising in the US Since the mid-1980s, the FDA has allowed DTC advertising in the US. Originally, a few DTC ads were allowed ...

TV Beer Advertisements

In six pages this paper examines the television advertising campaigns of Budweiser beer. Seven sources are listed in the bibliogr...

Senate Candidacy and What is Required

run for the state that they already live in. Thus, residency should not be problematic. However, a potential candidate must meet o...

U.S. Presidential Campaigns and Slogans

In seven pages this paper discusses presidential campaigns from 1960 onward in a consideration of the importance of slogans in ter...

Practical Marketing Plan Development for a Small Business

market position will also be an issue regarding the competitive advantage that may be utilised in any marketing campaign. The adva...

Overview of EAS Experimental And Applied Sciences, Inc. (EAS)

In nine pages the Experimental and Applied Sciences company is considered in an essay that includes a company overview, mission an...

Five Essay Responses on American Politics

This paper answers questions on American politics in the form of five essays. The author covers the topics of corporate behavior...

Advertising Campaign 'Got Milk?'

In 5 pages this paper equates the future milk consumption to the influential advertising campaign. There is 1 source listed in th...

Examination of Campaign Finance Reform

current drive for campaign finance reform faces long odds across the country, as well as in Wisconsin, and Missouri, states that...

Breast Cancer and Early Detection

In six pages this report considers a campaign of public awareness and the importance on early intervention in the detection of bre...

Ford's Kia Marketing

In five pages this paper examines the target market and segmentation for the Kia advertising campaign launched by Ford Motor Compa...

German Propaganda During the First World War

In five pages this paper examines how Germany utilized the news media and posters for their propaganda campaigns during World War ...

Julius Caesar's Military Campaigns

Today, there seems to be little dispute Caesar was one of the greatest figures in history as he took a prominent part in the affai...

A Lara Croft and Lucozade Marketing Case Study

it is only one of some different variations, all of which may be seen as supporting the main theme of energy, for example Lucozade...

The Influence of Tobacco Money in U.S. Politics

gave more than $32.6 million in PAC and soft money contributions to politicians of both parties (Tobacco Interests, 2002). The rea...

1805 Battle of Austerlitz and Napoleon

in France and expand the militarys own power and strength (Black 45). Even though France had occupied the Papal States and Piedmon...

Endorsements by Celebrities

(Cummings, 2001, p. 52). Woods appearance was unannounced and unexpected by the sales reps (Cummings, 2001). For the next hour,...

Senator Hillary Rodham Clinton and Her Political Baggage

the media could be used to their advantage in these areas, so it is difficult to summarily dismiss the female campaigns to necessa...

Analyzing The Effect the Desert Storm Military Air Campaign Had on Warfare

technology and precision aircraft comes further responsibility in terms of using that information and technology accurately and us...

Reducing Teen Pregnancy Program Implementation

emotional stress that are associated with many social programs introduced in the school system, program coordinators have a diffic...

Taiwan and the Campaign for the Rights of Women

movement toward womens rights. One of the most important changes with regard to the changing role of women in Taiwan is tha...

U.S. Civil War and Maneuver Warfare

would support the opposite, namely, a "slow, feeble, disorganized attack" (Hughes, 2002). He also explains this strategy based on ...

A Civil War History of Devil's Den Action

Online 2002, PG). Of the nine principles of war that were used in this particular battle, the one most used was that of objective...

Chevron's 'People Do' Advertising Campaign and Ethics

is to promote not its products, but rather its company image. Increasingly, the mainstream finally is becoming more environmental...

Cigarette Company Advertising

Union has taken notice of this and mandated an upper limit of 12 mg tar by 1997, replacing the previous upper limit of 15 mg. By ...

1999 Anti FYR Campaign of NATO

by stating: "Today we are taking an historic step forward for wider stability and security in the Balkans...This decision is not ...

Italian 'Risorgimento' of 1815 to 1870 and Economic, Social, Linguistic, and Political Aspirations

In five pages this report examined the Italian campaign against foreign domination and the strengthening of unity. Five sources a...

A Case Study of De Beers

In five pages the 'Supplier of Choice' campaign by De Beers is examined in terms of competitior reaction and company strategies th...