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Essays 181 - 210

Telecommunications in the Future

In twenty pages this paper discusses major telephone company mergers and the future impacts of telecommunications and information ...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Fax Technology and its History

In five pages this historical overview of fax technology and its development dates back to 1843 and continues through its evolutio...

The Cronan v Net Case

This case is evaluated in respect to employee relations and what outcome might have been seen had things been different. This case...

Technical Characteristics of Signaling System 7

In eighteen pages SS7 is examined in terms of modern telephone network applications and its technical requirements. Twelve source...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Nokia and Ethics

In six pages this paper discusses the Nokia mobile telephone corporation in an industry consideration that focuses on ethics. Ten...

Sonera, Finland's Highly Advanced Telephone Company

This paper addresses the telephone industry in Europe, with an emphasis on Finland's technologically advanced company, Sonera. Th...

Customer Service and Amazon.com

In a paper that contains five pages the history of this online company is provided, its plan for success, and customer service are...

New England Telephone Company and Paul Cronin

In five pages this Harvard case study regarding a publicized case of the mid Eighties involving an AIDS afflicted employee who was...

Vodafone Finance and Operations

In ten pages this paper examines the largest worldwide telephone communications provider in an overview of operations, German and ...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Marketing Coca-Cola's "Georgia" Coffee Drink

Coca-Cola products are available in virtually every county in the world now, but company leadership recently has discovered that i...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

Ethical Analysis of the Telephone Records Controversy

number of theories that may be used in evaluating the situation at hand. II. Analysis When examining this case, one can use var...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Selection of Management Information Systems

However, it may be more beneficial to use a stand-alone application which is designed specifically for e-mail. These stand-alone ...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Trans People & Bathroom Rights in Canada

meet the health needs of trans people (Sandeen). A fact cited by Davis is that only 15 to 20 percent of individuals who identify t...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...