SEARCH RESULTS

YOU WERE LOOKING FOR :The Dark Side of Advertising in America

Essays 841 - 870

Sex and Violence on Television

many viewers find objectionable. It has been described as "wall-to-wall violence scored to gratingly loud rock with the occasional...

Alan Greenspan's Economic Philosophy

and the production of goods and services enhanced, Greenspan contends that the first step in stimulating our economy should be to ...

Bilingual Education Argument

is embraced by American schools to varying degrees. Still, the subject usually attracts heated debates. Bilingual education is t...

Repercussions of Advertising Rates That Are Too High

it over the brink. Advertising expenditures sharply declined, and they remained rather scarce for some time. Advertising has rec...

Animal Conservation Argument

the normal way of life. While in this schizophrenic society people eat animals, they also keep animals as pets, and so there is a ...

Chevron's 'People Do' Advertising Campaign and Ethics

is to promote not its products, but rather its company image. Increasingly, the mainstream finally is becoming more environmental...

The Tobacco Industry and Advertising

the segmented portions of society. Allenby (1998) is quick to caution those who jump too fast on the homogenous marketing bandwag...

Advertising Targeting Children

Based on the census, that means that companies spent $2,190 per household in the United States (The Center for a New American Drea...

Cigarette Company Advertising

Union has taken notice of this and mandated an upper limit of 12 mg tar by 1997, replacing the previous upper limit of 15 mg. By ...

Warranty and Advertising in the Automotive Industry

2001). The Japanese manufacturers allocate larger percentages to local spots - Nissan put 35 percent into spot TV, Honda put 33 pe...

Human Cloning and Ethics

but is it ethical to go ahead and risk the life of an individual who just wants a nose job? In any event, the same criteria should...

American Ambivalence Regarding the Death Penalty

overpopulation. For a prisoner over the age of fifty-five years old, the upkeep can be as high as sixty thousand dollars per year...

Ritalin and the Hazards of its Use

depression and even cancer in mice (Wittmeier 29). Some preschoolers on the drug also can experience severe social withdrawal, inc...

Marketing Considerations for a Professional Service

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

Income Segregation and Urban Development

are not desirable, and therefore, the demand for the property in this area is limited only to those that cannot afford any better....

Reviewing Guerrilla Marketing: Secrets for Making Big Profits from Your Small Business By Jay Levinson

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

Contract Brief for an Advertising Agency

billboards and broadcast spots, based on a strategy the agency develops or helps develop. The agency makes money by charging for c...

Effective Advertising and Digital Manipulation

and Tonya Harding skating side by side during the time when their competitive skating careers were very controversial and public. ...

New Media and Advertising Agencies' Changing Role

some of these changes. The role of the advertising agency in a new media environment is rather diverse. In some ways, agencies se...

Defining and Studying Inventory Cycles

turnover rate the higher the working capital that is required for the company, as there is more capital up in stock. Lower stocks ...

Section LII of the Australian Trade Practices Act

creates is civil and damages, or even an injunction, are considered to be remedies (1997). The time limit for pursuing an action ...

Dr. Sandra M. Finch's Dental Practice and Customers Role, Satisfaction, and Retention

returned, follow-up assessments must be made as to why the patient decided against returning. Was it dissatisfaction with the proc...

Computer Hacking and Ethics

productive. Like having a firewall, these individuals can help people protect their sites from unscrupulous individuals who want t...

Nazi Leader and German Dictator Adolf Hitler

result of the 1918 Treaty of Versailles (Deak, 1999). Hitler systematically made his way through the political ranks, solidifying...

Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Propaganda and Abortion

99) and called for a constitutional amendment that would ultimately and immediately reverse it. "Then the word of the Lord came u...

Advertising Changes During the Last Fifty Years

provide a method of breaking down the marketing mix into manageable and maneuverable components. As more marketers seek the atten...

Advertising Changes Since the Fifties

items (such as a car) "on time" (i.e., on credit) was a growing trend; department stores and some other retailers offered credit t...

The Argument that Abortion is 'Wrong'

and I ordained thee a prophet unto the nations. Then said I, Ah, Lord GOD! behold, I cannot speak: for I am a child. But the Lor...

Xenedrine Diet Supplement Advertising Dangers

their weight overnight and they are not going to lose it overnight. And it is in that gap between intellectual understanding and m...