SEARCH RESULTS

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

it over the brink. Advertising expenditures sharply declined, and they remained rather scarce for some time. Advertising has rec...

young American male drinkers, some wholly able to control both their consumption and antisocial behavior, others who -- for myriad...

two-fold. The lower floors of the building would be family orientated, with activities offered for the families staying in the res...

technological advance has proven essential for both small and large companies alike, it has also come to represent a new wave of g...

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor" (Kotler, 2003; 590). Advertising ...

(Romans & Kiernan, 2002). Of course, that is debatable. Opinion enters the picture, but if a claim can be proven false, then one c...

Advertising conditions the audience into believing that they cannot do without the product, regardless of whether the product is g...

leads to a number of societal dysfunctions such as unequal access to education, jobs and other societal positions. A number of so...

was no such thing as an Internet. In fact, the term "Internet" wasnt widely used until 1982 (PBS Online, 1997). The term itself, ...

he is crippled. And while the situation becomes a centerpiece of his life in some respects, in another way he can forget about the...

Based on the census, that means that companies spent $2,190 per household in the United States (The Center for a New American Drea...

2001). The Japanese manufacturers allocate larger percentages to local spots - Nissan put 35 percent into spot TV, Honda put 33 pe...

and other obligations, as well as having a higher level of courage to commit such an act, men reflect a significantly higher suici...

In two pages this paper examines sexual dysfunction in men, its cause, effects, and various treatment alternatives. In the biblio...

and Tonya Harding skating side by side during the time when their competitive skating careers were very controversial and public. ...

some of these changes. The role of the advertising agency in a new media environment is rather diverse. In some ways, agencies se...

at the time. In the case study submitted by the student, the store initially known as Bud Rileys had been doing well. However, t...

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

of marketing have changed dramatically (1998, 5). Among many other expansions in its considerations, Levinsons revised book place...

creates is civil and damages, or even an injunction, are considered to be remedies (1997). The time limit for pursuing an action ...

returned, follow-up assessments must be made as to why the patient decided against returning. Was it dissatisfaction with the proc...

billboards and broadcast spots, based on a strategy the agency develops or helps develop. The agency makes money by charging for c...

their weight overnight and they are not going to lose it overnight. And it is in that gap between intellectual understanding and m...

in targeting the audience with the type of information and article they are interested in. When the readership is gained advertisi...

the most suitable manner. For example, in Japan Maybelline in the dominant brand (Coates, 2002). Overall, there is a concentration...

(Cummin, 2002). When a black person was accused of a capital offense, then they were tried in the courts, but there was no jury a...

normal size, resulting in a body that was normal from the hips up and rested on short little legs that kept his overall height at ...

and its critics sell the same stereotypes" and is written by John Leland (1996). It comes to us from the June 17, 1996 edition of ...