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The Ethics of Marketing to Children

children are increasingly seen as a potential target market by marketers. The writer considers the potential ethical issues to mar...

Kant's 'Kantianism Ethics' and Mill's 'Utilitarian Ethics'

This paper offers summary, contrasts, comparisons, and weakness analyses of these ethical philosophies. No additional sources are...

Market and Firm Influences

consider which The Childrens Place firs into the childrens retail industry. There are four major market structures which may be o...

Children's Shoes Marketed by Ralph Lauren

This paper consists of eight pages and should be regarded as a report on the feasibility of a proposed children's shoe line by Ral...

Big Business of Children's Marketing

ethical an unethical is much harder to distinguish. With Debra Shipley seeking to introduce new controls on marketing to children ...

The Effect of the Housing Market Slump on Children’s Schooling

found that they couldnt keep up the payments and defaulted on the loan. In many cases, they were brought into the home buyers mark...

INTERVIEW: CHILDREN'S HOSPITAL OF PHILADELPHIA

our doctors, for example, is able to discover some new kind of vaccines from cases, that looks pretty good on our experience list....

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Business Ethics and Policy

religious ideology) and the various "sciences" of business (Parker S27). Quite often these arguments have attempted to negate the ...

Ethics Questions

well without religious influence: Those who are dedicated practitioners meanwhile follow a multiplicity of religious paths. From t...

Marketing Coca Cola in the National and International Market; Influences, Impact of Technology and Role of Social Responsibility and Ethics

between Coke and Diet Coke division of the firm, with the Coke firm apparently taking legal action against Diet Coke, as the produ...

Environmental Factors In the Marketing of McDonalds

of marketing to children and the sale of happy meals. This targets families with children with meals especially designed for them ...

Gymboree, France and Business

In nineteen pages the proposed Gymboree entry into France's children's clothing market is assessed with the conclusion that it sho...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

Three Essays on Philosophy and Ethics

made to render the greatest happiness for the greatest number. That is all that utilitarianism is equated with. There are differen...

Two Articles Compared Regarding Business Ethics

business ethics. The first, they maintain, was launched in the defense industry during the 1980s, when reports of military contrac...

CSI Personal Code of Ethics

1. the best in the moral philosophy of all ages and places; 2. the moral standards of Christendom; 3. the ethics of the Christian ...

Early Childhood Professionals and Standards of Ethics

In seven pages early childhood professionals and the necessity for appropriate standards of ethics are discussed and then a Nation...

Nursing Ethics in December 2002 AORN Journal

Washington Medical Center, Seattle, and a clinical instructor, bio behavioral nursing and health systems, at the University of Was...

Children and Advertising

buying habits are a part of growing up, however. That teenager from years ago who left home to live on their own without having l...

Children Promotion of Advertising Ethics

ads responsibly, and that the parents are certainly welcome to say "no" when kids badger them for something. But then again, these...

Ethics

are a small minority (we hope). It is important for scientists to not get so intent on proving one thing or another that they vi...

Public Policy and Marketing Ethics

both of which are legal and sold in large quantities (Kotler, 2004). (Illegal drugs are also in this category but as theyre not f...

Business Ethics (Annotated Bibliography)

in Distribution. European Journal of Marketing, 23 (2), p. 123- 129. Authors define and address the concept of "channel cheati...

Research Diary Entries

appear to be universal. The aim of this research is to assess if international companies prefer to undertaken standardized marketi...

Data Collection in Developing and Developed Nations

of culture is useful when considering the collection of data as it will help with both the collection and also the interpretation ...

Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

their goods, and while the UK may have controls, many other countries, especially developing countries, do not have those controls...