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The Effect of the Housing Market Slump on Children’s Schooling

found that they couldnt keep up the payments and defaulted on the loan. In many cases, they were brought into the home buyers mark...

"Marketing, the ethic of consumption, and less-developed counties"

identification is (more or less) closely bound up with what one owns or consumes" (Brenkert, 1998; p. 93). These are the people t...

EXTERNAL INFLUENCES ON CONSUMER BEHAVIOR AND MARKETING

a powerful tool for any marketing plan, whether it involve movies, clothes or new gadgets. Meanwhile, as the United States...

Market Downturns and Options for Investors

In ten pages this paper discusses what alternatives are available to an individual investor as a way of minimizing principal loss ...

Global Market and the Coexistence Between Multinational Corporations and a Developing Nation

In five pages this paper examines how national sovereignty by a Third World developming nation can be retained through multination...

THE DRY MARKET INDICES

one indicator of the economy, the Baltic Dry Index is just as important. The Baltic Dry Index measures how much it costs to ship d...

Considerations When Carrying Out Market Research

purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...

An Analysis of the Container Shipping Market

A problem with the container shipping industry is that despite an increased demand overt the last few years the capacity in the in...

Competition in the Greek Shipping Market

on a life of its own. Greece has long been a maritime nation. The industry was well established long before the current...

Internal Marketing Role and Security Management

that seems to be when more security is called for. In addition, research shows that the most devastating attacks on computer netwo...

Trade Structures and Economic Markets in Cuba and the U.S.

represents over 6 million people. The GDP (gross domestic product) of Caricom is approximately $28.6 million and the Dominican Rep...

Analysis of Christina Rossetti's 'The Goblin's Market'

from these early stanzas that Lizzie is somewhat stronger - she is aware of the consequences of eating the forbidden fruit. It is ...

Cosmetic Dentistry and E-Marketing

five smiling faces. Inside the site, the visitor is offered information on Dr. Finchs professional background and is introduced t...

Market Value Add and Economic Value Add

reflecting a more accurate statement of a companys health and wealth (Stern Stewart & Co., 1999). In most cases, "opportunity cost...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

The Real Estate Market: The Views of Smith and Keynes

rules and regulations and government intervention-is good, there are theories that suggest government must act. For instance, in t...

FINANCIAL INFORMATION AND PLAYERS IN THE DVD MARKET

caused financial problems within the company (Blockbuster Inc., 2009). Trying to encourage customers to continue using pr...

A Successful Marketing Strategy: Clearly Contacts

This 3 page paper gives an overview of the campaign strategies that the Canadian company Clearly Contacts uses to get more buyers....

EMAIL MARKETING TESTS -- A PROCESS

Analyzes the results of an email campaign, and suggests methods to interpret data. There are 3 sources in the bibliography of this...

Marketing Change to Online

This study focused on the role sales supervisors play in getting salespeople to implement a strategic change. The desired change w...

Socialness of Marketing and the Impact of Hedonic and Utilitarian Satisfaction

The paper is a summary of two articles on marking dealing with the value of hedonic and utilitarian values, one in the satisfacti...

Whole Foods Market- An Assessment of the Organizational, Group and Individual Outputs

The writer uses the Tushman Congruence model analysis to examine this US supermarket chain specialising in healthy and organic foo...

Economic Issues in the Electricity Market

The elasticity and influences on the demand for electricity are identified and assessed. The impact that prices increase will hav...

WONDERBRA AND MARKET SEGMENTATION

phenomenon and huge sales (Moberg et al, 2001). The idea behind the Wonderbra was to give women who were smaller on top the image ...

Branding in the Chocolate and Confectionary Markets

company appear to have a brand image and benefit from branding, as seen with some of the Cadbury and Hershey brands, for others it...

SPORTS MARKETING PLAN FOR NORTH AMERICAN LACROSSE LEAGUE

is little more than a logo and a vague concept. Its the players, however, that personalize the experience - as such, any kind of s...

REMOVING CIGARETTES FROM THE MARKET

look at a specific example. Shah and Cole (2010) point out that socioeconomic status tends to be an influencing factor of who smok...

Da Vinci Furniture Marketing Case Study

different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...

Fundamental, Technical and Market Based Forecasting for Currency Exchange Rates

rate movements is renowned for being difficult; it is this that has lead to a very active market in currency derivatives where dif...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...