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toward consumption. As such, the public began spending money, causing various industries to take notice of such disposable income...

buff model. Indeed, it can easily be argued that while there is some form of embellishment in most advertising, employing bodybui...

rely on ZDNet to deliver deep insight into IT planning, vendor consideration, and product selection" (ZDNet, 2006). To accomplish...

Starbucks experience, a time to drink coffee, sit and read, listen to music, chat with others. But, it goes further. The busy cust...

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

the core logo is shown below in figure 1, however, it is also used in different formats. The web pages see this core image, but al...