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Essays 61 - 90

Oedipus Rex by Sophocles and Social Values

extremely civic-minded society and active participation in the democratic process was demanded of everyone. No one took his polit...

Aloofness and Human Disinterest of the Greek Gods

them somehow" (Ancient Greek Religion and Mythology, 2003). For example, "The Egyptian goddess Isis was especially popular in Athe...

Greek Virtue

the foot of power!/Nothing care I for Zeus" (Aeschylus). In other words, Prometheus will not succumb to tyranny and a power that r...

Tragedy That is Not Tragic in 'Night Mother'

forty and has epilepsy. However, the source of Jessies psychic pain is not her condition, but rather the fact that she has never ...

Artistic Traditions: Egypt and Greece

A 4 page paper which examines the reasons for differences in the artistic traditions of the Egyptians and the Greeks as suggested ...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

BEN & JERRY’S GREEK YOGURT

Monkey and Karamel Sutra (Colbert, 2012). Furthermore, in response to concerns from Washington DC-based public health non-profit C...

Expanding SunPower to Brazil and United Arab Emirates

potential new markets. Two markets which have been identified as potentially viable are Brazil and the United Arab Emirates. The f...

'Big Questions The Greeks' as Part of the For the Love of Wisdom PBS Series

yet differentiated between having a form and embodying that form. Aristotle, on the other hand, proposed that a form, with the exc...

Zorba the Greek by Nikos Kazantzakis and the Depiction of Greek Culture

In eight pages this paper discusses how in the plot and characterizations featured in Zorba the Greek author Nikos Kazantzakis dep...

Italian and Greek Bond Markets and the Effects of the Euro's Introduction

be seen clearly if we look to countries such as Italy and Greece. When we look at the many advantages that were seen, these were ...

Greek Literature as Reflective of Greek Culture

to the outside, the cave becomes a type of conduit, or birth canal which brings him into the life of actual knowledge. What one ca...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...