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Essays 1141 - 1170

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

The Importance of Branding in Marketing and Sales

the development and sales of goods and services. The American Marketing Association defines marketing as "Marketing is an organi...

Pharmaceutical Marketing

emotional appeal, where marketers have sought to appeal to either negative or positive emotions with attempts to find the right em...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

Are Global Brands Destroying Local Culture?

be applied to developed and developing markets alike, where dominant products reduce the demand and viability of local products th...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

An Analysis of the Stock Market Crash of 1987

The humor seemed to be endless during those hard times but not everyone was laughing. There was still some panic. One unfortunate...

Strategies for Stock Market Investments

In eight pages this paper discusses stock market investment strategies with the emphasis upon options, stocks, and bonds with tech...

Essays on the Lack of World Capital Market Integration

In ten pages this paper discusses how security markets and reward to risk ratios are not coinciding because the world capital mark...

Overview of Investment Trading and Efficient Market Hypothesis

In ten pages investment trading is examined in a consideration of Effective Marketing Hypothesis, mathematical models, trading and...

Singapore and the Marketing of Video Games

In ten pages this paper discusses what must be considered when marketing home video games to the Singapore market in a considerati...

Mexico and Success of Direct Marketing Campaigns

In five pages marketing and theatrical production are examined within the context of Mexico's direct marketing campaigns and the f...

Construction Industry and Part Time Employment

In fifteen pages Australia's part time labor market is examined with the construction industry's labor market also generally discu...

An Overseas Market for One Sportswear Company

to market in a timely fashion (Harrington, 2002). Its a full-time job for Columbia to oversee these chains, and its possible that ...

Launching a New Steel Scissors Product

Week 6 Focus group Negotiate manufacturing contract <-------- Source input materials...

Organizations, HRM, and the Impact of Trends in the Labor Market

trends which the employers cannot change or influence, these are social trends such as increased knowledge due to the flow of info...

Internal Marketing's Concept and Value

2004). In order to communicate effectively with the employees there needs to be a greater commitment and level of input to win ove...

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

Public Policy and Marketing Ethics

both of which are legal and sold in large quantities (Kotler, 2004). (Illegal drugs are also in this category but as theyre not f...

A Marketing Plan for 'A New You'

question) further. Identify the organizational buyers and consumers As we said in the last section, we need to be careful ...

A Marketing Campaign Assessment

unlikely to be able to run a country effectively. This is then supported wit the careful leaking of news stories and also unexpect...

Regulation and the Market Failure of ICT

In twelve pages this ICT industrial focus examines the occasional market failure and the importance of market regulation this fail...

A New Product Market Analysis

a beer, which was initially served in pitchers and glasses in a bar and then in single serving bottles for wider distribution in Q...

Bollards and Marketing

does not take off a layer of paint and expose the inner metal. Here, if there is damage there is not an increased weakness. This m...

UK Automotive Industry and Market Forces

lines shows that as the price for the goods increase more suppliers will want to supply the market, they are attracted by the high...

Global Acquisition Influences

this is the case, if there is a premium of 20% or 30% on the share value it becomes apparent how much higher the revenue streams w...

Data Collection in Developing and Developed Nations

of culture is useful when considering the collection of data as it will help with both the collection and also the interpretation ...

Measurement of Credit Risk

to look at portfolios of risk as well as individual risk, looking as aspects such as concentration risk. This is often dealt with ...

Marketing Costs and Application of Activity Based Costing

Swensens, which focused on ice cream in their independent shops. Though the independent shops segment was declining, the im...