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Essays 481 - 510

General Electric's Transformation

General Electric. He had been there for two decades and he turned the company around. It was faltering when he took over and flour...

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...

Strategic Advertising and Branding

says that "branding and traditional advertising build brand awareness and purchase predisposition" (p.32). Donath (2001) explains ...

Humanitarian Missions and Military Intervention

Human rights, therefore, could be seen as taking priority over national rights, and the domestic affairs of individual nations bei...

A Globalization Study

The prospect of globalisation has been heralded by many as a potential revolution that could be used to improve social development...

Law Firm's Operational Improvements

plan (Thompson and Strickland, 2003). The vision is the firms guide to the future, including details about markets, services, th...

Concept of the Marketing Mix

with a successful business in London and had a major impact on the entertainment industry. The marketing was carefully manipulatio...

Marketing Feasibility of Natural and Organic Food Products

off to perform community service work. The Chubb Group of Insurance Companies practices worker flexibility options allowing emplo...

Comparing Operational and Marketing Organizational Strategies

In ten pages this paper relates competing organizational strategies within the same company, outlining similarities and difference...

Global Benefits and a Case Study of Johnson and Johnson

that judge how savvy the manager is regarding international trade. In undertaking the recruitment o staff in this way it is...

Foreign Policy of President Bill Clinton and the Significance of the Middle East

death of Jordans (a friend to the U.S.) King Hussein, the unrest in other Middle Eastern nations, and almost countless other examp...

2010 and Education

likely be used in the classroom in the year 2010 and also examine what the method of teaching may be like in the year 2010. Tech...

Small Companies and Electronic Commerce Strategies

In five pages this paper discusses the importance of the Internet in small corporate success with ecommerce strategies the primary...

Reviews of Several Websites and Their Effectiveness

great difficulty in reaching the level of effectiveness that both of these companies have achieved. The threat of substitutes is ...

Marketing and Higher Education Strategy

they applied. The times of anxiously awaiting an acceptance letter from the institution of choice are largely done now that...

Police Profession and Change

In six pages this report examines the organizational changes in the law enforcement profession in a consideration of the importanc...

Successfully Using the Texas Assessment of Academic Skills

In six pages the TAAS and its successful uses are examined in a consideration of appropriate strategic evaluation that requires te...

Corporate Plan of Global Strategy and Early Internal Resource Assessment

into Europe. The companys history has been to scout out prime locations where their product is expected to thrive and then capita...

Microsoft and the Value of Applying Strategic Tools and Concepts

to have a competitive advantage, he identified two sources of competitive advantage; cost advantage and differentiation (Porter, 1...

The Role of a Primary School Teacher

intends" (Kyriacou, 1998). The curriculum for the main part of determined by the government, with targets such the literacy and a ...

Definition and Diagnosis of WS Genetic Disorder

difficulty grasping mathematical concepts (Fidler, Hodapp and Dyken, 2002). While not every child with WS fits this profile, a lar...

Encoding And Cognitive Development

improve and become more sophisticated with age, leading the child being able to use them in problem solving and other cognitive ta...

English Language Teaching And Metacognition

to clarify: if a student asks what a word means, he is using cognition; if the student asks what the best way is to learn and reme...

Burt’s Bees; Marketing Case Study

integrated marketing communication, a simpler definition may be found in Kotler (2003), where it is stated that integrated marketi...

The Steel Industry

There is not a scarcity of resources used to make steel, so there are not the same barriers of entry to the industry, nor are the ...

Test-Taking Skills

considerable pressure on the students involved. Literature Review Hong, Sas and Sas (2006) conducted a study in order to investi...

Massage Therapy as Alternative Pain Management

benefits that massage therapy provides for CF patients includes "pain relief, relaxation, improved pulmonary function, decreased a...

Microsoft Financial Performance

However, revenues do not necessarily lead to profits. Unless a firm is making profits it is unlikely to survive in the long term. ...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Starbuck's; What Can They Learn From Other Companies?

egg shells along with cappuccino. The company faced problems as the core products remains and the identity of McDonalds was firmly...