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An Overview of Integrated Marketing Communications

from the traditional business approach to advertising, wherein advertising functions were viewed as existing apart from "other pro...

Business and the Law

The writer looks at a number of different facets of the law which impact either directly or indirectly on businesses. The consider...

An Examination of the Cold War and Why It Did Not Result in a Major War

first stage of escalation sees the parties to the conflict shift from the use of light strategies towards heavy tactics. Light tac...

Assessing the Success of an IT Implementation in a Healthcare Setting

The writer presents a paper which looks at the implementation of electronic patient records for a company providing medical care f...

Product and Financing Outline for a New Peruvian Restaurant

complement the food and drink as well as provide a further source of differentiation. By looking at the experience and tracing thr...

Cultural Perspectives on the Northern Ireland Troubles

Ulster to belong to the United Kingdom can be broadly aligned with their religious associations (Tonge, 2001). In Northern Irela...

Mission, Vision and Macro Environment Assessment for s Start Up Ethnic Restaurant

also be the need to provide a high level of service. The restaurant staff will be viewed as internal customers, with the developme...

Defining International Accounting Terms and Looking At Regime Differences

Standards Board (IASB). The board is made up of representatives from the accounting professions in many countries, and the standar...

Assessment of an Article Concerning Incorporation and Assimilation of Outsiders into Societies

The writer looks at an article by Jeffery Alexander looking at the way concepts of the way ‘others’ are incorporated into societie...

Making a Diagnosis of Schizophrenia: The Legal Implications

have also engaged in outpatient mental health care services. Ms. Tyler held a job on an assembly line for a short period of time...

Ryanair Macro Environmental Analysis

which the airline is able to compete without effective barriers. However, a major issue faced by Ryanair has been the impact of Eu...

Internal Assessment of Southwest Airlines

move forward it is necessary to look at the company and its position. A useful approach is the resource based view (RBV). With...

Some Theoretical Content of a HRM Research Paper

adopted appears to have its basis in an analytical deductive approach. A case study approach is very useful where a researcher wis...

Qualities of Effective Leadership

become outdated by the time the text reached print, but on the basis of principles that, according to the author, are "universal a...

Starbucks - Planning a New Product

South American region (Walljasper, 2007). This would effectively be creating new market in many countries, with the drink is relat...

Strategic Analysis of BHP Billiton

The writer examines the business strategies, competitive advantages and sources of value within this large diversified natural res...

Nursing Research Critique

more information on using this paper properly! Loiselle and Dubois (2009) created a research study entitled The Impact of a Multi...

Why Should One Choose Nursing?

relational dyads, and the part of a larger social collective. Family values, individual culture and social constructs all impact ...

How Government is Involved in Education

Individuals with Disabilities Act (IDEA) were reauthorized in 2004, the members of Congress supported the growing evidence of valu...

Historical Development of Nursing Theory

bringing awareness of the impact of environmental factors. Nightingale may be argued as held back by her gender due to a social st...

Power and Practice in Nursing

nursing leadership and the integration of best-practice approaches to nursing care in order to address some distinct issues in the...

The State of the US Economy May 2011

the index falling from 66.0 in April, made up of a 40.2 for the current conditions and 83.2 for future expectations to an overall ...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

New Business Concept - Mobile Brake System Servicing

may also be serviced as the majority of cars and entrance barriers into the car segment, for both commercial and for domestic car ...

Play in Therapy with Children

In a paper of seven pages, the writer focuses on different approaches to therapeutic play with children in order to build trust. ...

An Introduction and Learning Needs Assessment

can have a significant impact on patient quality of life and on the impacts of chronic illness. For John, ineffective pain manage...

Basic Principles of Medication Administration

order must be provided and understood in order to ensure that proper administration occurs. Nurses must be aware of the factors im...

MSN and ANP Degrees

importance of clinical or practice experts who can help to identify specific roles, expectations and the ways in which best-practi...

The Financial Performance of Popular Inc. 2006 to 2010

1893 and is the leading banking institution in Puerto Rico with a wide network of 193 braches as well as 637 automatic teller mach...

Comparing and Contrasting Classical Music and the Blues

The writer compares and contrasts two popular types of music, classical and the Blues. The writer differentiates between the two a...