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Essays 61 - 90

Mistreatment of Children Journal Article Reviewed

In three pages children's psychological maltreatment and how it can be prevented as discussed in a Journal of Interpersonal Violen...

Analyzing an Article about Thrift Charters

This 3 page paper analyzes an article from the Wall Street Journal entitled Brokers, Insurers Queue Up for Thrift Charters. Thrift...

Advertising and Deception

In five pages recent cases involving deceptive advertising are considered in a discussion of unethical and deceptive advertising d...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

April 2000 on Wall Street

days later, no one on the Street is really sure what the future holds. Certainly, Terzah Ewing does not know. That is evident. Ew...

An Examination of Automobile Advertising

The evolution of automobile advertising is considered in this paper consisting of five pages and refers to Renault and BMW Europea...

Nursing Pain Management

This essay discusses a journal article that focuses on the assessment of pain and pain management by nurses. The essay analyzes an...

The Use of Statistics in Behavioral Sciences

This 20 page paper discusses how behavioral scientists use statistics. The writer reviews three journal articles that discuss stud...

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Gender Roles and Advertising

In five pages this paper considers how advertising's use of stereotypes has contributed to the negative formation of gender attitu...

Hypothetical 2000 Advertising and Marketing Plan for Budweiser

In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, an...

Controversies Associated with Advertising's Role

Advertising's role in making or breaking a business is the focus of this paper consisting of six pages. Six sources are cited in ...

Advertising and Creativity

impossible is now easy to achieve. Creativity, and changes in creative forces, is important to be recognized and understood. It i...

Financial Markets and Coca Cola

In sixteen pages the financial market is generally considered with the focus then shifting to Coca Cola with value line informatio...

Mass Media and Its Influence

explore the immense power that the mass media holds over the publics opinions and views and examine its ability to shape and influ...

Article Review: How to Use Problem- Solving to Learn Algebra

This 5 page paper summarizes and analyzes a journal article entitled Effects of a Problem-Solving Strategy on the Introductory Alg...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Books on Advertising and Marketing

Claude Hopkins, author of Scientific Advertising, the ideas of whom appear to have had a string impact on the way Ogilvy has devel...

Aviation Fixed Base Operations and Advertising

(in descending order) are Texas, California, Florida, Ohio, Delaware, Kansas, North Carolina, Illinois, Georgia and Michigan (Busi...

Marketing Case Study of Best Buy Internet Advertising

there is in the center of the site an ad that says "keeping cool in the summer is possible" ("Best Buy," 2005). Next to it is a re...

Luke Sullivan's Hey, Whipple, Squeeze This

and Congress members, and I think hed like to see his profession get some respect. (Sullivan, 2003). This is another reason for ...

Money and Banking as Reported in the Wall Street Journal

center for a variety of reasons -- first, the nations stock market is located there. Second, so are exchanges when it comes to tra...

McDonald's and Current Marketing

visual media such as those forms listed above plus newspapers, magazines and MTV. The repetition reinforces the primary message, ...

Article on Euthanasia Critically Analyzed

extend the previous work and determine what lay people felt were the most important factors for them "in judging the acceptability...

Article Analysis: Financial and Accounting Topics from the Wall Street Journal

This 12-page paper analyzes financial and accounting articles from the Wall Street Journal. There are 5 sources listed in the bibl...

Children Promotion of Advertising Ethics

ads responsibly, and that the parents are certainly welcome to say "no" when kids badger them for something. But then again, these...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Employee Training and Human Resources

attitude toward the training would be a positive one. Most of the research participants were employees who worked in the core fi...

The Dark Side of Advertising in America

Since billions of dollars are at stake, you can bet that they are going to get it right. Kilbourne states that the average Americ...

An Overview of the History and Future Trends of Advertising

in advertising. History Early History The greatest influence of the invention of the Gutenberg printing press in the 15th c...