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Essays 991 - 1020

Advertising, Music, and the Theories of Plato

In eleven pages this paper compares how advertising uses music with Plato's music utilization theory. Eleven sources are cited in...

Advertising Campaigns and an Evaluation of Emotion versus Logic

In seven pages this paper evaluates the effects of advertising in terms of appealing to emotions or logic with a survey sample and...

Advantages and Disadvantages of Advertising on the Internet

In eight pages the Internet advertising is discussed in a consideration of its history, advantages, and disadvantages. Seven sour...

Professional Marketing Services' Marketing

In five pages this paper considers how to effectively market a new professional advertising and marketing services' business in a ...

Advertising According to David Ogilvy

In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

Print Advertisement Analysis

In 5 pages this paper presents a print ad analysis in an assessment of pros and cons and unsuccessful advertising examples to poin...

International Contests' Advertising

those things - then, for him that ad is effective. The buyer may say, if the ad does not talk down to me, or the music doesnt an...

External Influences on Human Behavior

In three pages 2 student posed questions regarding human behavior are answered in a consideration of Pavlovian responses and adver...

The Media and Female Stereotypes

a traditional wife (blond), the other a grasping, careerist (brunette), who slug it out on a veranda, in a lily pond, or during ...

Electronic Commerce and The Ford Motor Company

In thirteen pages this paper discusses how Ford had utilized ecommerce for marketing and advertising purposes. Twenty sources are...

Advertising and Effective Team Campaign Approaches

In seven pages this paper discusses how an advertising campaign is effectively created. Five sources are cited in the bibliograph...

Mass Media's Impact on Advertising

This paper examines the ways in which mass media effects advertising. This nine page paper has six sources listed in the bibliogr...

Self Regulation in Advertising

executives with the power to control the flow of advertising is no different than censoring the inherent freedom of the press. Ad...

Music and Marketing

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

An Analysis of the Advertising Contention If You Hate Periods, You'll Love Pamprin

A 5 page challenge of the advertising strategy and its contention. This paper proposes a study to evaluate the claim. 4 sources....

Advertising and Rebellion

In five pages this paper discusses how the advertising industry successfully features rebellion. Six sources are cited in the bib...

Advertising to the Global Community

segments, whatever those segments may be. Many nations have less well-developed sources of market information than are available ...

Computer Graphic Designes in the 2Oth Century

A paper consisting of 30 pages twentieth century graphic design is considered with a discussion of various influential development...

Graphic Arts in the Future

expect in the coming years. He says now that current standings have been established, it is time to create goals for the year 2001...

United Colors of Benetton Ethic Uses of Death Row Criminals

very harmful and offensive to many people. It is essentially very inappropriate and is best left to a different forum. The value c...

Teens and the Ad Campaign by Philip Morris 'Discouraging' Them to Smoke

In five pages this paper examines the meaning behind Philip Morris's advertising campaign purportedly designed to discourage young...

Advertising and Speech Codes Theory

In nine pages this paper examines Gerry Philipsen's Speech Codes theory and discusses how old and new advertising messages contain...

Alcohol and Tobacco Advertising

questionable causation as increased use would not leaded to increased advertising, (or would be highly unlikely to), whereas incre...

Overview of Subliminal Advertising

well. Subliminal advertising has been an area of concern for quite some time. Wilson Bryan Keys introduction of the concept of su...

A Case Study of Profitable Business Strategies

be added each day. By picking up divers at their area hotels this is a complimentary service that will bring in even more busines...

The Ethical Enterprise of Advertising

In this paper consisting of twelve pages ethics is portrayed as a serious concern of the advertising industry. There are ten bibl...

Consumer Culture Creation and the Impact of the Advertising Industry

In 5 pages this paper discusses how a consumer culture is created by the advertising industry in a consideration of the human natu...

Greek Mythology and the Product Name Apollo

with recognizable characteristics often brings a product line into closer view for the average consumer within the demographic sco...

Advertising and Deceit

In ten pages misleading or deceitful practices in advertising are discussed in an introduction, FTC regulations are considered and...

TV Commercials and Use of Ethnic Dialects

distinctly African-American and southern voice promotes a sense of New Orleans good food and good times. It would appear that thr...