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Essays 1651 - 1680

Standards-Based Assessment

that it gives teachers an assessment tool that goes beyond the simplistic orientation of traditional methods of grading. For examp...

Deleterious Impact of the Joe Camel Cigarette Advertising

In five pages this paper discusses the detrimental effects of the Joe Camel ads in terms of targeting the youth market and increas...

Electorate Polarization Decline and Political Advertising

In twenty pages this paper discusses the negative electorate repercussions of political advertisements. Twelve sources are cited ...

Mass Media and Advertising

In this paper that contains five pages an issue of Family Circle from 1999 is used to discuss how mass media executive decisions a...

North Texas Soccer and Direct Mail Advertising Campaign

In a report consisting of five pages a hypothetical scenario involving a North Texas professional soccer team and a direct mail ca...

Nonverbal Communication and Advertising

In this paper consisting of eight pages the nonverbal cues found primarily in television commercials are examined to understand th...

Print Advertising and the Cosmetics Industry

featuring a bride, was a suggestion to single women (Hill, 2002). In other words, the message was that in order to get the man, th...

Pay Per Click Advertising Benefits and Disadvantages

list of keywords, to the engine" (What is pay per click advertising?, 2009). They also tell the search engine how much money theyr...

Oral Sex in Advertising and the Dehumanization of Women

of Sprite protruding somewhat horizontally at the womans mouth from somewhere off screen. The bottle, of course, is the phallic r...

Advertising and Popular Culture

goes on to say that "the argument here is that advertising, while sharing many attributes with popular culture, is a categorically...

ADVERTISING, TEENS AND UNPROTECTED SEX

have HIV/AIDS and if they do, this isnt something they would likely share with their students), and how the topic is presented. It...

Children and the Psychosocial Effects of Television Violence

to real-world violence, and thereby less empathetic to the pain and suffering of others (Chidley 37). Observations of teenagers re...

Wolfinger and Rabow's Article 'The Different Voices of Gender'

the content. This is a part of gendered speech that needs investigators. These were all reasons for the investigators to undertake...

Summer Research Programs and Mentoring

In twenty pages this paper examines minority student educational development in a discussion of the benefits offered by summer res...

General Motors' Global Expansion

In ten pages this research paper examines the international expansion efforts of GM. Eleven sources are cited in the bibliography...

'Fear Appeals' and Public Service Advertising

In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...

Marketing, Advertising, Competition, and Alliances Associated with the Airline Industry

In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...

North Texas Soccer and Direct Advertising

In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...

U.S. Largest Advertising Agency DDB Needham Worldwide Communications Group

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

Semitic Origins of the Hyksos

the Hyksos rulers (Redmount 68). Manethos text as interpreted by Josephus describes the Hyksos rulers as "sacrilegious inv...

Company Rights and Alcohol Advertising

This paper contains twelve pages that support an argument that 1st Amendment rights are being violated by the restrictions and ban...

Excedrin Advertising 'De Marketing' Analysis

buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...

Print Advertising and Public Opinion Effectiveness

Public opinion and print media's effectiveness in influencing it are the focus of this paper consisting of six pages in which an a...

Movie Advertising and Placement of Products On Screen

In nine pages this paper considers how products benefit from being placed on screen in television shows, computer games, and films...

Film's Subtle Advertising

In two pages this paper considers the subtle advertisements featured in the movies Back to the Future and E.T. There is no biblio...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Winn Dixie Marketplace Supermarket Advertising Analysis

late-30s. She has the hair of a woman who cares about her looks but little time to go to any inordinate lengths to present a mode...

Robert Edgerton's Cloak of Competence and Mental Retardation

In seven pages this paper examines the Pacific Hospital research study and its outcomes as featured in Cloak of Competence by Robe...

Homeopathic Remedies and Concepts Discussed

In fifteen pages this research paper considers homeopathy in terms of history, relevant concepts, uses of remedies and their age g...

History of American Advertising Quackery and Scams

In eight pages this paper examines America's history of quackery and scams with the pharmaceuticals industry the primary focus. T...