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Essays 61 - 90

Gymboree, France and Business

In nineteen pages the proposed Gymboree entry into France's children's clothing market is assessed with the conclusion that it sho...

China and Credit Card Marketing

situation in China as well as the life cycle of the credit card as a product or service. China has been accepted into the World ...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

Bringing the iPhone and the iPad to the Chinese Market

with the products, but with the association with a lifestyle brand, changes may need to continue to embrace this differentiation. ...

Expanding Virgin Cola by Exporting to East Africa

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

Case Study on Market Entry Methods

in that land or the ability to use that route or connection to create profit. The motivation behind international trade i...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

Student Posed Cases and Questions on Economics

as the reintroduction of the Brazilian coffee sent the price back to P and then took the supply line even further to the right cas...

Answering Economic Questions

(Nellis and Parkler, 1998). Therefore once more or less than the optimal number of units are produced the average total cost will ...

Questions and Answers on Ethics

the majority often determines what is good and why it is good. The issues of right and wrong are all very subjective and they d...

Questions Concerning Government Accounting

following the financial year end. 5. If we look at property taxes these are levied on a yearly basis and as such may be seen as ea...

Reviewing Depression Causes

story of depression either. The entire subject of depression is one that is widely misunderstood by the public. Depression is of...

SWOT Analysis and Case Study of Video Concepts

the local market in Lexington would be too small to be able to support a local Blockbuster location. Nonetheless, Blockbuster bui...

Hong Kong Presence of Dell Computers

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

The Wrong Approach to Teen AIDS Awareness

In this paper consisting of five pages the argument that teen AIDS awareness is being presented incorrectly is posed with proper h...

External Influences on Human Behavior

In three pages 2 student posed questions regarding human behavior are answered in a consideration of Pavlovian responses and adver...

Economic Table Calculations Example

In seven pages student posed questions regarding economic table calculations are answered....

Overview of the US Ice Cream Market

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

Student Assignment on Teamwork

event and then the quiz also allowed different team members to show their varying abilities and become more participative, quieter...

3 Student Questions on Supply and Demand

is probably that this creates more revue and as such the price decrease is a good move. 2. Paul has complained to Gordon Brown th...

Advertising and Gender Stereotypes: How Culture is Made

of the popular television show "Futurama", a character from our present time protests the futuristic intrusion of advertisements i...

Does Clever Advertising Entice Consumers?

true; a moments reflection will reassure us that while thousands of new products are introduced every year, most of them fail (Cha...

Individual Autonomy and Advertising

In five pages this report considers if individual autonomy is subverted through advertising by exploring the points made by Richar...

Student Posed Economics Questions

In eight pages diminishing returns, pricing, monopoly, inflation calculation, GDP calculation, and market's macro influences are c...

Ogilvy on Advertising by David Ogilvy

In nine pages this advertising text including the author's recommendation of what represents 'good' advertising based upon nearly ...

Advertising and Consumerism

young people. For example, one of the largest issues that people have with print media advertising is the images it presents to yo...

Market Consumption and Advertising's Impact

In seven pages this paper examines market consumption in a consideration of how it is influenced by advertising. Six sources are ...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Advertising Costs

In five pages this paper discusses the high costs of business advertising. Bibliography cites five sources....

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...