YOU WERE LOOKING FOR :The Marketing Imagination by Theodore Levitt
Essays 1051 - 1080
This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...
In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...
or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...
In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...
A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...
In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...
In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...
with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...
In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...
In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...
In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...
In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...
This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...
In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...
the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...
In five pages this fictitious 2 fragrance atomizer company is considered via a marketing plan that presents a company introduction...
In five pages this paper discusses relationship marketing in terms of definition, origins, and differences from other marketing ap...
In three pages this paper presents a summary and review of an article that describes how marketing principles are being applied to...
In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...
This paper consists of a thirty five page business plan for a fictitious company that provides such services as networking, manage...
In four pages this law case presents a hypothetical decision involving the negligence liability of a house builder and developer a...
it offers little appeal to what Hollywood filmmakers perceive their audiences want to see: cookie-cutter molds. Bach points out h...
A 4 page essay that discusses examples of Romantic verse. In the early nineteenth century, artists rebelled against restrictions o...
was arrested by the cultural revolutionary forces and tortured for several months (Zhang 14). Otherwise, there was "usually enough...
qualitative methodology because it strives to reach much more deeply into the subject matter than its quantitative counterpart, pr...
pianists hand that the "music seems almost to play itself" (Machlis 84). Therefore, it is probably not surprising that so many o...
a very good living as a famous writer once he was able to leave behind this terrible episode in his life. Ma took his experiences...
manages to resurrect herself momentarily from her entombment before falling dead upon her brother, causing his death also. The hou...
A 6 page essay that discusses Charlotte Perkins Gilman's short story, "The Yellow Wallpaper," which continues to capture and fasci...
"that a decline in housing wealth dampens consumer spending at least twice as much as a same-sized loss in the stock market" (Coy ...