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result in costly withdrawals, as when Caterpillar Inc. recently was forced to close a factory in Scotland. Careful study of foreig...

al 24). Expert systems, such as NEGOTEX, are interactive computer programs that can provide expertise within a specified domain, s...

In eight pages foreign manufacturers are compared with their Anheuser Busch American counterpart in an examination of company repo...

In six pages Planet Reebok is examined in an examination of international marketing. One source is cited in the bibliography....

outlets. If the economic conditions of the nation under assessment are deemed to be conducive to success, then further inve...

In five pages this paper examines the European BSE beef crisis from an international marketing perspective. Five sources are list...

In five pages GDS is examined in terms of Internet distribution and international instruments of sales and marketing in a consider...

In twelve pages this quintet of international stock markets are examined in terms of characteristics, features, size, and history....

given the same treatment as the most-favored-nation status (WTO, 2011). MFN applies even when...

simply offering a low price" (Porter, 1985; 120). The premium that the product, or service, can command as a result of this differ...

since. The results were used in the media in different countries as well as road shows where the taste challenge would be held. Al...

In this day and age of globalization and international trading, the airline looms as a massive symbol. Given its importance in bri...

financial stakeholders" (Lloyds, 2006). This is a god summary of many of the challenges that a company in the international enviro...

This 3 page paper discusses three ways in which oen can start an international brand name hotel. The methods include direct mail, ...

Nike long has been viewed as an "anti-establishment" brand (Holmes and Bernstein, 2004), but with fully 34 percent of Europes foot...

over as Chairman of the Board and CEO (Albertsons, History, 2005). McCain expanded Albertsons even more (Albertsons, History, 2005...

France (www.pepsi.tm.fr) falls somewhere between the two, with several frames of text included on a page that also includes "Pepsi...

In twenty pages this paper discusses the role technology must play in India's international marketing if it is going to be globall...

means little without underlying superlative quality of product. Beaches will offer the areas finest international cuisine. ...

International Environment; Beginning International Marketing Activities; and Global Marketing Management. Each section contains s...

finance. It would be useful, therefore, to look at the implications of globalisation and the reasons why Canadians are opposed to ...

to the terms of GATT as full contracting parties, and another twenty-two countries had agreed to various aspects of the treaty (Hi...

are changing as well. As a prime example of this, one may look at US franchisers and how well they are doing in Mexico. Fifteen ...

The writer evaluates the importance of various aspects of branding, including brand names, equity, and consumer loyalty. The write...

In nine pages this paper discusses the Cambodian business climate and economy and what it would take to enter the international bu...

In fifteen pages this paper examines global marketing in a consideration of how the international airline industry identifies and ...

in which they seek to compete. Companies and a Global Economy Some companies have had good luck taking advantage of techno...

Crevasse and Andrei Kakov sought to market services, namely that of high-end helicopter skiing excursions. Crevasse and Kakov nee...

may also be seen in constant conflict, with different departments demanding different things, from new designs to standard compone...

and its uses. Corn is a popular American vegetable and one that is grown in the Midwest. It is marketed to consumers in a variety...