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Essays 271 - 300

Using Incentives and Rewards Online

consumers in an effort to more effectively hone their advertising messages to their target audiences. Sites such as Coolsavings.c...

Pricing Decisions

sales they can increase the profit with less made on each individual sale, but making up for the lower profit per unit with a larg...

Motivation for the Purchase of Cosmetic Surgery

are extremely important. The purchase of plastic surgery is undertaken by men and women, but the main target market remains women...

The Ritz-Carlton

to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...

JetBlue; A Transformed Organization

unable to get to gates, passengers were stuck on aircraft and the entire fleet had to be grounded for three days. These were probl...

BRL Hardy Case Study

in which these issues should be resolved. The clash between Davies and Carson goes back to the time the companies merged, Carson w...

Bio-fuels; An Economic Perspective

industry may be seen as an oligopoly with the concerted effort of suppliers to work in order to control the supply The need for ...

The Role of Employees in Organizational Change

forces will be concerned with improving the organisation. The influences which prevent change are the restraining factors....

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

OPERATIONS MANAGEMENT - AN ANALYSIS

efficient and cost-effective manner. A Definition Before discussing the necessity of researching operations management, ...

LEADERSHIP ANALYSIS FOR GENE ONE

a loose canon, and the others are not sure they want her around during the IPO process. Meanwhile, marketing director Char...

Strategies and Tools for Increasing Innovation in a Firm

with the knowledge of where it wants to be, the way it wants to compete and the way that the objectives will be reached. However, ...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

THE DECISION-MAKER AND ROCKY MOUNTAIN IMAGING

What is an ethical organization? Dees et al (2008) doesnt necessarily define an ethical organization, but does say that the leader...

Marketing McDonalds

of franchising, with most new stores being built in locations where there is the ability to build a drive through as well as an re...

Recommendations for Change at a Retail Firm

and his force field model (Buchanan and Huczynski, 2010), other theorists include Kotter and Senge. A common trait in the differen...

Developing a Reward and Evaluation System for Timley Pte Ltd.

Timely Pte is a fictional company, which is in need of change to the reward and evaluation processes. The writer considers the way...

Change for Strategy in a Firm with Change Fatigue

and trust of the employees. A model such as the three stage model of Lewin (1951) may be useful. The three stages are unfreezing, ...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Law Offices Of Jeter, Jackson, Guidry, And Boyer

more clients and are very likely to lose loyal employees. They should develop a plan to deal with Brad. a. The first step is to me...

TECHNOLOGY CHANGE AND UNDERLYING FACTORS

be involved as end-users, this will need to be taken into account in terms of training, as well as the amount of resources dedicat...

Is The Broad The Variety Of Choice The US Consumer Market A Good Thing?

efficiency within the market. The ability to offer choice and differences can also be seen as a core foundation and the concept of...

A STUDY IN CONSUMER SOAP

its more important to understand consumers needs and what they respond to before launching any kind of marketing campaign (or prod...

Coca-Cola Marketing Issues

not meeting todays consumer demands for healthier beverages and more environmentally-friendly products. Foust (2005) reported that...

How About Separation of Business and State?

Business Cycle One quality that all of the worlds leading economies share is that all have experienced trying times in the ...

Expanding from the US into the UAE

The writer looks at the potential for an accounting firm based in the US with European operations to expand into the UAE, assessin...

Is Conflict Necessary for Endogenous Social Change

The writer looks at the concepts of exogenous and endogenous social change. Focusing in the latter the writer considers whether so...

Changing Treatment Interventions

This report is based on brief descriptions of six counseling clients who have experienced changes in their lives. The essay recomm...

Change for Firms Facing a Financial Crisis

The paper is written as a literature review examining different aspects and approaches to change that are pertinent for firms tha...