YOU WERE LOOKING FOR :The Oxymoron of Advertising Ethics
Essays 601 - 630
In this paper that contains five pages an issue of Family Circle from 1999 is used to discuss how mass media executive decisions a...
In twenty pages this paper discusses the negative electorate repercussions of political advertisements. Twelve sources are cited ...
In eight pages this paper examines America's history of quackery and scams with the pharmaceuticals industry the primary focus. T...
In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...
In nine pages this paper considers how products benefit from being placed on screen in television shows, computer games, and films...
In two pages this paper considers the subtle advertisements featured in the movies Back to the Future and E.T. There is no biblio...
late-30s. She has the hair of a woman who cares about her looks but little time to go to any inordinate lengths to present a mode...
buying behavior of its target market- the ad tells them that it is "okay" to continue purchasing Tylenol so long as they do so onl...
Public opinion and print media's effectiveness in influencing it are the focus of this paper consisting of six pages in which an a...
In five pages this paper assesses whether or not public service ads that evoke reader or viewer fear are successful. There are 4 ...
In sixty two pages this paper presents a comprehensive overview of the airline industry and examines the effects of deregulation i...
In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...
This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...
In a research paper consisting of five pages the publication's purposes are first discussed before an article sample from the May/...
In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...
An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...
advertising is the art form of consumer capitalism. In analyzing the kinds of ideas, values and ethics contemporary advertising a...
much in the same manner that the hotel chain and many individuals want people to see driving a convertible. Two large sections of...
to report (Tellis and Weiss 20. That study, which was conducted by Kanetkar, et al, found no main effect, but instead an inverse r...
includes urban culture, and a variety of lifestyles, money still is important in a culture that demands the consumer to "buy now" ...
In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...
of target marketing. Companies want to go with what is popular and not what just might become popular. Minority teens are now a kn...
new supervisor is not substantial. Also, while missing an important meeting is not always grounds for dismissal, it is likely the ...
a solid light blue background. Darker blue rises from the bottom of the screen and solidifies into the outline of a castle and a v...
brand itself has always connoted "nonconformity, liberty and creativity." This is a subculture that has a certain mindset, traditi...
products that enhance social relationships); detached--independent and self-sufficient (inclined to buy products that appeal to in...
free kickstand with purchase. It only says Keyport Army & Navy Store at the bottom of the ad. This is a joint promotion of Red Win...
misconstrued. The womans expression is defiant, even angry, while the man is smiling up at her. This suggests that he is pleased w...
"become a universal law" (Kant, 1993, p. 30). In other words, Kants main criteria for action is that the individual should conside...
way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...