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Essays 361 - 390

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

Are Abnormally Low Returns Unusual in Oil Industry's Joint Ventures' Terminations?

This question is investigated in a research proposal that consists of seventeen pages in order to determine if these abnormal retu...

'Marketing Myopia and 'Increasing Customer Retention Potential' Reviewed

bankers, but its applicability to all industries is obvious. The cost of attracting a new customer always is higher than the cost...

Overview of the Cellular Phone Service Industry

had known how to do this, cell phones would have been on the market more than 50 years ago (Mehta, 2004). AT&T even developed a pr...

Cartoons About Fashion

of "coochy-coochy-coo" we have "Gucci-Gucci-Goo." The sense of play is also found in the fact that they both rhyme, with each oth...

Kirham Instruments Product Development

that is put into practice the greater the impact it will have (Mintzberg et al, 1998). In the face of rapid change and...

Toy Safety and the Fast Food Industry

customers, a position that most of the industry shares. McDonalds and Burger King have led the industry in ensuring the saf...

The Greek Shipping Market

market. Countries where the shipping industry is well established and a culture of shipping exist may have an advantage, but this ...

Overview of Generic Pharmaceuticals

Competition became fierce with more than 1,000 applications for generic drugs in less than a year (Barr Pharmaceutical company, 20...

Commercial Market for MP3 Players

Digital Audio Broadcasting (DAB) (MP3-Mac, 2004). MPEG being short for Moving Picture Experts Group (MP3-Mac, 2004). In 1989 Frau...

Hospitality Marketing

- another Hampton Inn, for example, upon its opening 20 years ago, gave away several hundred rooms during its first year to parent...

The Importance of the Global Services Market

services, in general. Interestingly, the service sector is the fastest growing sector worldwide. It is the vast diversity of this ...

Europe's Airline Industry

monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933...

Overview of the Pharmaceutical Industry in the United States

too many side effects are being released to the market. Pain-reliving drugs such as Celebrex, Naproxin and Vioxx have been thought...

UK Directory Enquiries Industry

(Ofcom, 2005). The market, which as we have seen was worth ?300 million for BT alone, was attracting the attention of othe...

Banks, Risk Measurement and Risk Management

the profit is equal to the rate of assets less the rate for liabilities which are then multiplied by the assets less the costs. P...

Semiconductors and Silicon Valley

In this age of miniaturization, it should be possible to place two CPUs onto a single chip, making additional processing power ava...

Tourism Industry and Employee Empowerment

more than likely to have positive things to say about an employee. In one instance, for example, on a cruise ship, a family found ...

Research Proposal Cement Company

The Dangote Group is involved in several industries, one of which is cement. Three plants are being expanded to more across Africa...

The Future of Music and Entertainment Industries

This 5 page paper gives an explanation of the future of the entertainment and music industry. This paper includes the writers pers...

Developing an Integrated Management System for Construction and Engineering Industries - A Research Proposal

Integrity management is found in a number of industries as a way of protecting and optimizing the use and value of assets. The pap...

Is There Hope for Kodak

Eastman Kodak was established in the 1880s and became a dominant force in the photographic industry, always claiming the most mark...

Assessment of JetBlue

The writer looks at the airline industry in 2007/8, and assessed the main drivers and success factors. JetBlue is assessed using ...

Do We Own Our Bodies

This paper considers separate and distinct issues. The first section discusses what the Food and Drug Administration does and what...

Creating Value With Supply Chain Integration

In 2002 the National Institute of Standards and Technology estimated that in the US alone more than $1 billion a year could be sa...

Construction - Completing the Job On-Time

impossible to complete the project on time. I also contacted suppliers and materials were readily available for the start of the ...

Rural & Remote Nursing in Australia

seek the same health goals for clients as in mainstream nursing, nurses in remote locations often cope with problems and obstacles...

Issues in Australian Law

The second basis of the appeal was that evidence of an alibi had been excluded by the initial trial judge under s.150 of the Crimi...

Global Data Security

type of electronic data and information is highly vulnerable to breaches. The Global Security Market and Trends This is a growi...

Melbourne, Australia: News

up for many different criminal acts that stemmed from this one attack, the attack on the woman: "Chris Martin, 35, of Melbourne ap...