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Essays 1981 - 2010

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

Teamsters Union from 1989 to 1999

In ten pages a Teamsters' history focuses upon this particular decade and includes union relationships, leadership of James Hoffa ...

The Anheuser Busch Brewery Company

change its organizational structure as it moves into the 21st century. Anheuser-Busch makes three major objectives its prim...

Industrial Uses for Wood Adhesives

Wood adhesives and their uses in industry are examined in this historical and developmental overview consisting of fifteen pages. ...

Health Care and the Financial Impact of Y2K Problems

on electronic data will or could be read as the year 1900 rather than 2000. The Y2K problem is real, caused by an outmoded, two-di...

Aspects of the Automobile Industry

In five pages the automobile industry is explored in terms of such various aspects as recent innovations, government and labor rel...

Marketing Analysis for DuoLine Marketing

In five pages this fictitious company is the focus of a marketing analysis that includes a position statement, marketing statistic...

Golf Club Manufacturing

In six pages the golf club manufacturing industry and its intense competition are discussed in this overview that emphasizes the i...

Financial Service Industry and IT

only for monitoring their clients holdings performances, they also were charged with ensuring that records of transactions were im...

Overview of Spain's Radio and Television Industry Development

In five pages this paper considers how radio and TV industries developed in Spain with issues including funding, ownership, censor...

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Progressive Era and the Influence of John Pierpont Morgan

This paper considers the influence J.P. Morgan had during the Progressive Era in seven pages with industry perceptions of Morgan a...

Singapore's Banking Industry and the Effects of International Mergers

In fourteen pages this paper discusses how the banking industry of Singapore has been affected by global bank mergers during the l...

A Review of the 3Com Corporation

the best products available on the market. In 1998, 3Com announced it intended to introduce a Palm Pilot with built-in wireless co...

Issues Involving Pharmaceutical Liability

In twelve pages this paper discusses liability law as it pertains to the pharmaceutical industry with specific cases and problems ...

Fictitious Case Study on Public Speaking in the Airline Industry

In ten pages this paper considers airline industry public speaking in a fictitious case study of 3 individuals that are interviewe...

Overview Telecommunications and Future Trends

In six pages this paper discusses telecommunications in an industry overview that includes future trends and projections with inte...

Prescription Drugs' High Costs

In five pages this paper discusses prices in the pharmaceutical industry in this consideration of high prescription drug costs wit...

Transportation Handouts and Railroads

In three pages this paper discusses the practice of government handouts to the railroad and other transportation industries since ...

Benchmarking Basics

In five pages the history and concepts of benchmarking as employed by various companies and industries are discussed. Five source...

Fifteen Articles on Fire Industry Issues

In six pages this paper examines the issues of deaths, employment, and safety as they pertain to the fire industry in an analysis ...

Mutual Fund Industry in the United States and Competition

in terms of style of management, categorizing those styles in terms of growth, balance and income. There is little effect of posi...

DeJamel Corporation Business Plan

A fictitious company dealing in various services is considered in a business plan that consists of thirty five pages and includes ...

Federal Express and the United Parcel Service

of corporate warfare. Both companies seemed to almost burst on the scene, but in reality both have the histories that make ...

Service Industry Liability and Drunk Drivers

Would the bartender be considered liable for the deaths of those innocent people? Was it his responsibility even though the drunk...

Airline Industry and Military Pilots

In seven pages this paper discusses how the airline industry has been affected by a military pilot reduction with a consideration ...

Body Image, Self Esteem and the Fashion Industry

In ten pages this research paper examines the influences of the fashion industry on the self esteem and body image of girls and wo...

Space Exploration Benefits

In seven pages this paper discusses the U.S. space program in a consideration of such benefits as the national economy, Teflon®...

PPOs v. HMOs

an employer. Under the HMO system the traditional fee-for-service setup of medicine in which a doctor is paid for each patient vis...

Consumer Pressure for Better Health Care

A seven page paper delineating the factors behind the impetus for better health care products and services. From the 1960s onward...