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Essays 1771 - 1797

Chevron's 'People Do' Advertising Campaign and Ethics

is to promote not its products, but rather its company image. Increasingly, the mainstream finally is becoming more environmental...

Public Relations Campaign Development in Theory and in Practice

the resulting contamination has blown over both China and Burma, and looks as if it may also spread further west. The problem is...

AIDS and Media Advocacy Campaign

who are HIV positive or already in full-blown AIDS, inasmuch as 8,994 children under thirteen were diagnosed with AIDS, while anot...

Public Service Campaign on Drug Abuse

but they are not unreachable if the firm does their homework. Sixteen to twenty-five year olds will not respond, research has show...

Harry Truman's Surprising Victory in the 1948 US Presidential Campaign

In five pages this research paper examines how President Harry Truman pulled off an astonishing upset of Governor Thomas Dewey in ...

1992 Presidential Campaign Marketing

In six pages this paper compares marketing strategies of 1992 presidential candidates Ross Perot, Gov. Bill Clinton of Arkansas an...

The Focus on the American Middle Class in 1960s through 1990s Advertising Campaigns

In a paper consisting of five pages the ways in which print advertisements have portrayed the lucrative consumer base of the Ameri...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Russia Marketing Campaign of McDonald's

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

Primaries and the 2000 Election Campaign

family is an asset. In the United Stats, when somebody wants to run, there is a process they must follow. First, they must gain ...

The Campaign Strategy of Al Gore in 2000

A report consisting of five pages discusses from the perspective of a political consultant how Gore could register a significant v...

Advertising Campaigns and an Evaluation of Emotion versus Logic

In seven pages this paper evaluates the effects of advertising in terms of appealing to emotions or logic with a survey sample and...

2000 U.S. Presidential Campaign and Elaboration Likelihood Theory

In twelve pages this theory's concepts are examined within the context of the 2000 U.S. presidential election with attitude paths ...

Does campaign funding influence voting records?

support Democratic candidates as opposed to Republicans. This is because Democrats notoriously support unions. On a large scale, t...

Social Media Campaign Development

Here is an example of how such a blog post might read. The first annual Brew at the Zoo is here! Franklin Park Zoo is hosting a da...

“The Private History of a Campaign That Failed”

History of a Campaign That Failed" with a recounting of his interactions with another young man that was about the same age that h...

Developing a Public Relations Campaign for Tesco

with the market place maturing and threats seen from existing competition as well as potential new entrants in some areas, especia...

The Day of Battle - Rick Atkinson Looks at the Italian Campaign

on whether or not to invade Italy; its quite another to read about the meeting between FDR and Churchill, the dickering that took ...

Influences in the Development of a Marketing Campaign

The writer looks at the scenario of a new health and fitness club that is looking at opening in the UK. The writer looks at differ...

2003 CWA and Verizon Contract Campaign

labor contract between Verizon East and the Communications Workers of America (CWA) expired (Communications Workers of America, 20...

'I'm Lovin' It' Advertising Campaign of McDonald's

images that the company can use separately across all forms of visual media such as those forms listed above plus newspapers, maga...

The Effects of the 2008 Presidential Campaign

it is important to remember that the executive office is only one branch of government, and much has to do with which parties have...

Sun Tzu's "The Art Of War"

those few but powerful pages described how to achieve holism within the esoteric nature of battle. Firing a weapon to kill the en...

Stowe’s Uncle Tom’s Cabin and Historical Context

1852.5 Stowes portrayal of the cruelty of slavery generated "horror in the North and outrage in the South," as Southerners perceiv...

Mexico's Drug Cartel War: United States' Role

United States has long been in battle with itself in an ongoing attempt to control its rampant drug problem, on that clearly stems...

Post-War Adjustment: Literary Comparison

to the soldier, but to his family and the citizens in whose names he fought (Swofford). The author notes how those...

The Vietnam Wars

The Vietnam war did not just happen. The French had been fighting in Indonesia since the early 1950s. The actual conflicts in Viet...