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Essays 991 - 1020

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Obesity and the Development of Pharmaceuticals

airplanes. It is hard to live in America without seeing many obese people every day of their lives. What is obesity and how is it ...

Systems of Performance Management

elements that must be present in any performance management system is "planning"; work must be effectively planned out such that p...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Issues in Psychotherapy

to be more positive than when an alliance is either established late in therapy or not at all. A lack of an alliance early in the ...

Accents, Stereotypes and Communication

that Berger is not originally from Louisiana as his accent is not what they expected. He explained that his accent is "the Yat acc...

Nursing Home Falls - A Literature Review

of falls in nursing homes, it was essential to collect information from as wide a variety of credible sources as possible. Title s...

Differences Between Leaders and Managers

not a necessity (Future Visions, 2011). While it is too simplistic, one way of demonstrating the differences is that leadership is...

Strategies for Student Nursing Assessment

student offer a description that relates the students personal assessment of the strategy. For example, in regards to rubrics, the...

Role Ambiguity Causes Problems for Company

with each manager for one hour each week. The staff left the meeting feeling enthusiastic about the new program. Players * John:...

Effective Leadership

exceptionally good communication skills. They communicate effectively by listening to people and responding appropriately (Ryan, 2...

A Comparison of the Writings of Rachel Carson and Al Gore

Effecting changes in environmental policies and the types of human behavior and mindsets that cause adverse...

Guilt Innocence Justice

Our criminal justice system has been established to determine the guilt or innocence of those accused of a crime and to punish tho...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

Policing Through Intelligence

with is distinct from the form of intelligence which is used in a national security context. Friction might easily result between ...

Listening Skills

means not only hearing what a colleague says, but also endeavoring to understand this communication and respect it as being just a...

Developing Questionnaires

and Rutgers. Was this a motivating factor in locating the school there? If not, how was it decided where to locate the Lewis Schoo...

Effectiveness of CBT With Schizophrenia

that precedes the first episode of psychosis in schizophrenia is referred to as the "preprodromal period...and the prodrome" and i...

Targeting Advertisements Effectively

example of how ads must contain some aspects which specifically speak to the target market in question. The ad shows a young man i...

Tombstone, Arizona: Social Work in a Rural Community

the communities where they carry out their practice, learning about the local culture in order to better serve the needs of the in...

Insuring Criminal Justice

Criminal justice has benefitted tremendously from recent scientific and technological improvements. Crime scene investigators no ...

The Practice of Supply Chain Management and Logistics Management at McDonald's

the consistency and qualities of the inputs are also key to the delivery of this experience. The sale of food and beverage items...

Effective Mission Statements

their goals and structure to the public, in order to facilitate a situation in which the organization can meet its goals and carry...

Enhancing Social Welfare Through Planned Change

Social welfare has a number of diverse facets. These include considerations such as income security, health, housing, and food....

RESEARCH EFFECTIVENESS -- MARKETING

Examines market research and how it can be more effective. There are 2 sources listed in the bibliography of this 5-page paper....

Is the Traditional Approach to Cost Accounting Outdated in a Modern Environment?

be take place, however this an area which they significant weakness many companies, as noted that in 1987 by Johnson and Kaplan, a...

Effective Planning for IT Managers

The writer considers the way in which IT managers may be able to undertake effective planning for IT projects, looking at planning...

Antismoking Campaign Strategies

goal of decreasing the prevalence of adult cigarette use to less than 12 percent, the CDC analyzed the data gathered by the 2008 N...

Emotional Intelligence

the more recent theories on this topic is Golemans theory of emotional intelligence. Goleman was not the first author who proposed...