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Essays 601 - 630

Pricing Strategy of British Gas

a need for a company to understand what the result on any price increase or decrease will on both the sales and the total revenue ...

Airline Security and a Proposed Post 911 Strategy

security planning in the industry. The Effects of 9/11 The timing of the September 11, 2001 terrorist attacks in regard to...

Qualitative and Quantitative Research on Marketing for the UK's Airline Industry

be in the answers of many people. This indicates the importance of marketing. If low cost carriers, who are able to differentiat...

Case Study of Aer Lingus Irish Airline

operation. The result was then the perception of the company being a service provider. It is known for many goods and services it...

Airline Travel and Motivational Strategies

Indeed, getting the passengers is the task of advertising genius; keeping them, however, is often a much more difficult equation. ...

Marketing of the United Kingdom's Thornton's Chocolate Manufacturer

This next section will examine Thorntons marketing strengths and weaknesses both PEST and SWOT analyses. PEST, which stands for p...

Blackpool Hotel Marketing Plan

in Afghanistan and then Iraq have resulted a high degree of any western feeling in many Muslim countries and an increase in the le...

Analysis of Hilton Hotels

of 2004 the company had a total of 2,259 properties with a capacity of 358,000 rooms. Of these 115 of the hotels saw Hilton Hotels...

A Sample Dissertation on Low Cost Irish and UK Airlines

trying to compete. The use will be limited as the company is not in direct competition. The airline is used in many examples of st...

Upscale Scottish Hotel Marketing

In fourteen pages this paper examines the marketing of an Inverness 30 bed upscale hotel with SWOT and PEST analyses applied to st...

Low Cost European Airline Industry Literature Review and Categories of Information

a guide for the way Ryanair can compete in the future, but it is also an area of theory that can be used to identify the way the c...

Sustaining Business Development and L'Oreal

In eleven pages this paper evaluates L'Oreal in a business consideration that includes a PEST analysis and assesses its sustainabl...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Airline Industry - Profitability And Risk Management

industry. There are five general risk categories: safety risks, strategic risks, hazard risks, financial risks and operational ris...

Real-World Approaches to Compensation

solves. The Chubb Group of Insurance companies follows only industry average, or slightly higher compensation that base ave...

Some Barriers to Effective Implementation of a Safety Management System within an Airline Environment

to meet with resistance, especially in an industry where there has already be a high level of change and the staff may be feeling ...

Southwest Airlines as a Learning Organization

management absolutely needed to convey to employees "that what they do matters. Thats why we share with employees the letters we g...

The Future of Air Traffic Control - NextGen System

is rife with difficulties and setbacks, regardless of the economic status of the world economy at any given point. The dependence ...

Airline Industry - Future Projections

in carrying out any analysis the conducting of meaningful research. This means that one cannot proceed in ones analysis purely fro...

Profitability and Hedging

years (if any) has fuel hedging taken place (classified by the maturely date of the hedge tool), and what percentage of fuel was h...

Millennium Dome's Downfall

In eight pages this paper applies a PEST analysis to support the argument that the Millennium Dome mistakenly positioned its targe...

Homeland Security and the Unintended Consequences of their Polices and Practices

Any official policy or practice will have both intended and unintended consequences. This paper looks at some of the ways in which...

The Economics of Ticket Pricing for Airlines

The writer looks at the economic impact of supply and demand on ticket prices in the aviation industry. The paper answers the ques...

Changes for the NMB

The NMB is the Board that mediates labor disputes in the airline and railroad industries. The Board was established 1934 Amendment...

Strategies of Dyson Limited

the internal strengths in exploiting these opportunities while avoiding internal weaknesses and are more likely to gain competitiv...

The Impact of the 911 Attacks on Airline Marketing

played an integral role in maintaining customer return long after the marketing tactics have been utilized. Indeed, getting the p...

PEST and SWOT Analyses of Starbucks Corporation

but it is the first of the type to be seen in the US in this type of format. The innovation was unique, and the concept was formed...

Cognac Marketing

In seven pages cognac is examined in a general marketing consideration that includes a PEST analysis. Seven sources are cited in ...

PEST Analysis of Syria

is seen as a democratic country. Administratively, the country is divided into 14 regions; " Al Hasakah, Al Ladhiqiyah, Al...

Ethical Implications of the Aviation Crisis

safety of its aircraft. "...Ansett had not broken any rules in not undertaking the maintenance check until now, but said the matt...