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Essays 691 - 720

Company Profile - Embraer

share of the aircraft design and manufacturing market, but still faces competition from major United States corporations such as B...

Concepts Linked to Service Delivery

of pure tangible goods; these are companies offering goods such as soap powder, so the service concept may be considered as applyi...

What is Eurocurrency?

a deposit of the funds with a US bank. This meant it would not be possible for the US money to be frozen or confiscated as it no l...

Ad and PowerPoint for McDonalds India

their unique cultural sensibilities. A proposal was put forth to introduce the Chicken Curry Burger, a sandwich using chicken inst...

Debunking the Myth of Useless Foreign Aid

a vital fulfillment of a fiscally successful nations responsibility in the world at large, and there are those who oppose such act...

Non Discrimination under GATT

substitute product does not receive the same taxation treatment. This is important as it extends the potential for a like product,...

The Strategy of FedEx

The writer identifies, discusses and assessed the strategies' that are used by FedEx to compete in the global logistics market. T...

Issues in Psychology

This essay offers five questions with answers. Topics include using behavior modification to change one's own behavior, developmen...

Choosing a Well-Known Personality to Endorse an Airline

The writer looks at the way an airline may choose a celebrity for an endorsement marketing campaign. The example of Singapore Airl...

The Development of a Solar Trash Compactor by SPC

The writer examines the case of Seahorse Power Company, whose founder, John Pross, has developed a solar powered trash compactor....

Green Business Marketing

In a paper of nine pages, the writer looks at green businesses. The marketing of such businesses is analyzed in depth. Paper uses ...

A Brief Overview of Goblin's Market

In a paper of one page, the writer looks at Rossetti's Goblin Market. An interpretation is given from the feminist perspective. Pa...

Janitorial Services in the Green Industry

In a paper of five pages, the writer looks at green janitorial services. The market that exists for such services is analyzed. Pap...

Food Commoditization and the Capitalist Exploitation of Culture

In a paper of nine pages, the writer looks at food markets and cultural exploitation by capitalist speculation. Historical and mod...

International Marketing Realities

In a paper of sixteen pages, the writer looks at international marketing. Key aspects such as social, economic, and cultural resea...

Organizational Buyer Market Segmentation

In a paper of five pages, the writer looks at segmentation of the organizational buyer market. Obstacles facing vendor sales are e...

Higher Education, Affordability, and Community Colleges

This research paper/essay discusses the fact that obtaining a post-secondary degree of some nature is a requirement in today's job...

Tools for Public Relations

The writer presents a paper written in two parts, both parts concern at issues associated with firms using marketing PR. In the f...

"Goblin Market" Interpretations

In a paper of four pages, the writer looks at "Goblin Market". Social and Biblical interpretations are presented for the poem. Pap...

Marketing and Strategy

In a paper of four pages, the writer looks at strategy and marketing. Nike and Apple are examples of companies analyzed. Paper use...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

TUCKER AUTOMOBILE AND A MARKETING CONUNDRUM

survived? Was it a product worth marketing? What was the marketing plan? Why did it fail? Though the SECs investigation ev...

External Analysis for a New Microbrewery Company

conditions and as such tools such as PEST analysis, which helps to identify and classify influences in terms of political, economi...

Family Description as Market Segment

some advantages that are not available in the U.S. For example, in Puerto Rico, sales tax is required only on jewelry. As Puerto ...

Assessing Divisional Performance

and a high growth rate is an unknown quantity, the final result is not known and as such this is referred to as a questions mark, ...

Belize as a Hospitality Market

percent of those over the age of 15 can read and write (Belize 2008). Tourist Accommodations Superficially, it could appear...

The Advertising of OpenSkies; The New British Airways Subsidiary

This 7 page paper looks at the print advertisements that were used by the new subsidiary of British Airways; OpenSkies to launch t...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

The Use of Marketing Strategies in China

The current status of media in this country is developing at a very rapid rate, indeed, the government are taking measures to rest...

Marketing Plan for a New Product; Solar Powered Air Conditioning

due to environmental conditions, in other areas it may be desirable but not essential. Globally there has been seen an increase in...